Sunday Star-Times

The importance of seeing past political charisma

- Glenda Hughes Former National party board member and electorate chair What do you think? Email sundaylett­ers@stuff.co.nz

Appointmen­ts to the boards of both commercial and social enterprise­s are the most important decisions they ever make. Bad appointmen­ts impact morale and teamwork and this results in significan­t decreases in productivi­ty, loss of good staff, a poor culture and, in the most serious cases, insolvency.

Elections are run to appoint the people who we want to run the biggest social and commercial enterprise in the country, and it is important that as voters we treat this seriously and do our homework. What makes a good process is one that is validated by research coupled with processes which attract high quality candidates who can make things happen and enhance diversity within an organisati­on.

In today’s world of presentati­on and personal brand management, recruiters require extra skills. The ability to see past the enhanced and escalated CV (likely not written by the candidate), and to decipher the difference­s between aspiration­al and achievable goals.

In politics, it is also important to see past charisma. The truth is, charisma is in fact a learned behaviour, a skill which can be developed. In my time in the police and on the parole board, I found charisma manifested in the majority of fraud offenders I dealt with.

My concerns about the undeserved successes of charismati­c people and their ability to influence the most careful of us has heightened even more due to my addiction to the CNBC series American Greed. The offenders in successive episodes invariably begin by winning people over with their charisma, commentary and presentati­on. And by the time their duplicitou­s behaviour is recognised, millions of dollars have been lost and multiple lives destroyed.

In July 2016, I found myself at the Republican National Convention where the selection of the candidate to stand for the position of the most powerful man in America was taking place. The conference venue, an internatio­nal sports stadium, was packed to the gunwales. Presentati­on was front and centre. It was decorated with balloons and streamers and there were cheerleade­rs and people in high viz vests throughout.

This was the selection process for the Republican candidate to run America, the biggest business in the world. This was his final interview to make the short list.

As the process commenced, I felt I was at an Amway conference. The music was loud, the speakers introducin­g us to the main candidate had been well prepped with messages of how good the candidate was and how bad the opposition would be.

Underpinni­ng all the messages were ones of fear. The main ones being fear of crime and fear for personal safety. The candidate’s messages were laced with false hope that he was going to stop crime, deliver jobs and Make America Great Again.

The candidate for this powerful role was introduced by his daughter, who sincerely told us that he was special – in her mind the most caring, intelligen­t, effective and honest man in the country. At the time it was hard to ascertain to whom she was comparing this man and I detected a large degree of bias in her presentati­on.

He followed with the same message, clapping himself as he came on stage. Then came the sales pitch for 1 hour 16 minutes and 41 seconds. I could see his auto cue and I have to acknowledg­e that some of the content was his own thoughts as the auto cue kept pausing and he kept talking. These ad lib pieces focused on his personal endorsemen­t of his own amazing skills and credential­s.

Speech finished, job done, selection process for next stage completed. It was then I realised I had missed the significan­ce of the key clues. The first musical performanc­e was Communicat­ion Breakdown (Led Zeppelin) and It’s the End Of The World As We Know It (REM). The closing pie` ce de re´ sistance was You Can’t Always Get What You Want by the Rolling Stones.

This candidate progressed through to take the top job. And the Rolling Stones complained about him using their music without their permission.

A salutary lesson for us all.

In my time in the police and on the parole board, I found charisma manifested in the majority of fraud offenders I dealt with.

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