The New Zealand Herald

All Things Money

- Carmel Fisher, founder and Director of Fisher Funds

dryers, air conditione­rs and commercial hand dryers.

In 1990, his company developed a cyclonic filter that could be fitted to a car’s exhaust system to trap particulat­es.

In 2015, Dyson bought solid-state battery company Sakti3, a business spun out of the University of Michigan which hopes to double the life of batteries.

Sakti3 specialise­s in solid state batteries with the potential to hold more charge than the current lithiumion batteries (which, for electric cars, means a greater range per charge).

At the time of the acquisitio­n, Dyson talked of Satki3’s breakthrou­gh battery technology. Most thought this technology was aimed at providing power for products such as the company’s cordless vacuum cleaners which account for half its global sales. But Dyson had a bigger vision.

In 2016, Dyson received a £16 million grant from the UK government towards battery research, and the company’s ambitions in the automotive sector were finally revealed.

Dyson’s commitment to building an electric car — a commitment involving £2 billion and 400 employees over the next three years — was criticised by many as “the ego trip of a billionair­e”.

Musk encountere­d the same criticism when he outlined his Tesla vision. His company is now valued at nearly US$60b, Tesla cars have achieved cult status and he has an order book of around 400,000 cars worth US$1.4b if delivered.

The electric car market increasing­ly crowded and if is the

 ?? Picture / AP ?? Sir James Dyson’s track record suggests he deserves the benefit of the doubt.
Picture / AP Sir James Dyson’s track record suggests he deserves the benefit of the doubt.
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