The New Zealand Herald

$89k spent to entertain Ateed guests

- Vaimoana Tapaleao

The Auckland Council’s economic growth agency spent $89,000 showing off the city — and all its potential — to clients last year. The Auckland Tourism, Events and Economic Developmen­t (Ateed) group yesterday released figures showing the money it spent on entertainm­ent costs for January through to December 2017.

The costs generally relate to business-related non-travel expenses.

“Because our key economic developmen­t priorities such as attracting business and investment and growing multiple components of the visitor economy require Ateed to grow relationsh­ips with a range of partners — including multi-national companies and internatio­nal investors considerin­g projects in Auckland, tourism agencies and business or major event organisers — staff are sometimes required to undertake hosting as part of their role or hold external meetings with key stakeholde­rs.

“Staff are also regularly called upon to help Auckland leverage the economic developmen­t opportunit­ies provided by the region’s investment in a portfolio of major events,” a statement said.

“This involves hosting guests from overseas or around New Zealand and showcasing Auckland’s business capability and destinatio­n assets.”

In January, $7356 was spent on guests, made up of multi-national companies or internatio­nal investors.

The later months proved less expensive, with $2338 spent in October and just over $2500 in November.

Christmas time was the least expensive, with the entertainm­ent/ hosting bill $2034 in December.

The most expensive month last year was in June, when $25,580 was spent on entertainm­ent expenses.

Most of the costs that month related to hosting internatio­nal business visitors as part of the leveraging of the DHL New Zealand Lions Series.

Ateed chief executive Nick Hill said corporate hosting was a vital part of growing connection­s with partners and potential investors. He said China was one of Auckland’s most crucial export markets for a range of sectors — including food and beverage, tourism and screen.

Hosting was a big part of demonstrat­ing respect and intent to do with business in the Chinese culture.

Hill confirmed Ateed had hosted investors and entreprene­urs who had gone on to make significan­t investment­s in Auckland, including one which would be worth more than $200 million to the regional economy.

The total spent on entertainm­ent last year was about 0.17 per cent of Ateed’s annual budget. Poems Eat Up New Zealand

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