The New Zealand Herald

Comment: Chris Keall and Damien Venuto

Pitiful response by Facebook and co. following shootings

- Chris Keall comment

My taxi driver — a recent immigrant — looked stunned as I approached his cab on Friday afternoon, around 3.30pm, having just stepped off an internatio­nal flight.

I looked at him askance. He said there had been a shooting in Christchur­ch, but details were sketchy. “I can’t believe it’s coming here,” he said.

After checking news sites, I jumped on Twitter — and soon wished I hadn’t. I clicked on a clip, which turned out to be a sickening minute of “highlights “from the killer’s bodycam, which had been copied from his livestream to Facebook. It started at 1.40pm and went for 17 minutes — reportedly with people cheering him on in comments.

On Facebook, I saw a raw clip taken soon after police had rammed the suspect’s vehicle.

Over the past few days, I’ve asked Facebook and Twitter and the Google-owned YouTube if they’re reassessin­g their policies around video uploads.

The response has been pitiful. A Google spokesman told me, “Nothing to announce at this stage.”

Facebook sent details of their 24-hour operation to take down and block material related to the mosque massacres, and I can appreciate efforts have been comprehens­ive on that front. And a Twitter spokesman offered that the footage posted on Friday was in violation of its community guidelines.

But in terms of changes to livestream­ing policy — or even if they’re considerin­g changes — Facebook and Twitter just won’t respond.

It seems they shut the stable door after the horse had bolted. And I fear that, as with other incidents, they’ll simply open it again once the media fuss dies down. Even now, it’s barely shut, if at all.

Livestream­ed video is a relatively new addition to Facebook and Twitter; both survived fine without it. I’m struggling to see why they can’t temporaril­y suspend it when they search for better ways to filter or moderate it.

At the moment, it feels like my kids are at risk of seeing live snuff films on Facebook, just so Mark Zuckerberg can get fractional­ly richer.

I don’t want to see Facebook knocked down. I’m not even one of those who wants to leave Facebook. My neighbour used the social network to arrange a vigil on Sunday, and I’m sure many others did the same. In my suburb, and others, it helps to build a sense of real-life community.

But I would like to see the major social networks acknowledg­e that they are publishers as much as platforms, and to take on the responsibi­lity that comes with that — both legal and moral.

Prime Minister Jacinda Ardern has heard from Facebook chief operating officer Sheryl Sandberg and has indicated she wants to talk more with the company.

But Facebook is all too well experience­d with deflecting politician­s.

I hope Ardern is also looking to Germany, where Facebook’s attention has been focused by a new law imposing fines of up to €50 million ($82m) for any site that fails to delete posts featuring hate speech or fake news (our Harmful Digital Communicat­ions Act tops out at $200,000).

And I hope our lawmakers revisit their recent decision to Privacy Commission­er John Edwards’ request for his office — which has been grappling with Facebook — to finally get some real teeth.

On the private sector side, Spark, Vodafone, Vocus and other internet service providers have worked together to block hate sites that host the shooter’s clip, or edits.

That’s good, but the threat posed by 4Chan and the dark web pales beside the mainstream social media sites’ inability to police their content.

So it was good to see Spark — before the Christchur­ch massacres — decide to pull advertisin­g from YouTube in protest at inappropri­ate content targeted at children. As another YouTube sceptic, TVNZ boss Kevin Kenrick put it, “brands are judged by the company they keep”. That’s something for Google to mull as its YouTube platform continues to host a allegedly anti-Semitic channel promoted by Brenton Tarrant.

Spark boss Simon Moutter has turned up the heat again, tweeting: “Helen Clark is 100% correct in asserting that if the global social media platform companies put as much effort into algorithms for preventing of the spread of hate material as they put into targeted advertisin­g, they could easily solve the problem.”

And as I type, it seems other large companies are poised to join Spark’s YouTube boycott.

Hopefully our PM will take an equally front-foot approach if she’s granted an audience with Facebook’s founder.

It seems they shut the stable door after the horse had bolted.

 ??  ?? Gun store ad hoarding in Christchur­ch.
Gun store ad hoarding in Christchur­ch.
 ??  ?? Facebook chief operating officer Sheryl Sandberg contacted Prime Minister Jacinda Ardern after the shootings.
Facebook chief operating officer Sheryl Sandberg contacted Prime Minister Jacinda Ardern after the shootings.
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