The female gaze
Three noteworthy female Swiss artists have interpreted the beauty of the gaze in a collaboration with luxury skincare company La Prairie. Their varied photography — ranging from naturalistic to stylised portraits to mirrored planes that reflect back to the viewer — was shown at Art Basel this year. Daniela Droz, Namsa Leuba and Senta Simond (her work
Laura is pictured), all graduates of the renowned Lausanne University of Art and Design, have gone on to show internationally. Each interpreted their Eyes in
Focus exhibition assignment very differently, while speaking to the life, power and intimate vantage point contained within the gaze. La Prairie deliberately chose rising women artists for their unique viewpoint and found within their work echoes of its own refined Swiss aesthetic.
Timed with the launch of its Skin Caviar Eye Lift — a first in being a serum for the entire eye surrounds from brows down to the undereye area — Viva delves into the La Prairie art portfolio from its special Art Basel collaboration. The serum is also something of a visual showcase for a brand that engineers high-technology and luxury ingredients. These come together in a dual formula bottle that combines into one as the applicator draws up a gel-cream emulsion and caviar premier beads into the serum, $705, which is said to raise, revive and redefine with regular use. Find it at Smith & Caughey’s.
SEE MORE ABOUT THE ARTISTS AT VIVA.CO.NZ/LAPRAIRIE