The New Zealand Herald

Former PM part of campaign urging Kiwis to vote ‘yes’ on cannabis

- Nicholas Jones

Former Prime Minister Helen Clark is encouragin­g Kiwis to vote “yes” in the looming referendum on legalising personal use of cannabis, as part of a new campaign aimed at the large chunk of voters who are undecided.

The Drug Foundation today opens its “Vote Yes — On Our Terms” push, featuring Clark and others including child and adolescent psychiatri­st Dr Hinemoa Elder, former police detective Tim McKinnel, law lecturer Khylee Quince and Ecostore founders Malcolm and Melanie Rands.

Each outlines the reasons why they’ll vote for change. Clark isn’t a supporter of cannabis itself but says keeping it illegal and unregulate­d only adds to harm and wastes resources; Elder likes that a regulated system would control the drug’s potency and quality.

The Drug Foundation is a charity that’s mostly government funded. Its director, Ross Bell, said encouragin­g the public to vote a certain way in the referendum “has put us in territory we have never been before”.

“We have always advocated for policy changes and law changes, but this is the first time that we’ve done something so political. It is quite a brave decision — my board had to ponder that.”

He was clear that no government money would be spent on the campaign. Rather, the organisati­on had been fundraisin­g to pay for it.

The messages — on TV, online, social media and at onourterms.org. nz — were aimed at the roughly 15-20 per cent of the public who are undecided on the issue, he said.

“The Government hasn’t really stepped up an informatio­n campaign yet — although we know that they are planning to — and so there has been a vacuum for a long time, where no one has been talking to undecided voters about what exactly it is they are voting for.”

Two referendum­s — on cannabis and euthanasia — will be held with the general election on September 19.

The referendum on legislatio­n to legalise personal use of cannabis is not officially binding, but both the coalition Government and National Party have said they will honour what the majority votes for.

The Cannabis Legislatio­n and Control Bill would make it legal to use or grow cannabis for recreation­al purposes. Its production, supply and use would be regulated by a new government-controlled authority.

Only people aged 20 and older would be able to buy cannabis, and they would be able to buy up to 14 grams of dry leaves a day. Smoking and consumptio­n would be limited to your home or to specialise­d bars.

Cannabis would be sold only in licensed, physical stores. Marketing, advertisin­g and promoting cannabis products would be banned.

Bell said the campaign aimed to educate people about these controls, which are stricter than those for alcohol and tobacco, but also to emphasise that money raised from a cannabis tax would be reinvested in drug education and treatment.

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