Try out the fresher franchise option
HABITUAL FIX is seeking franchisees to help expand its nationwide network of fresh food stores to 100.
The first Habitual Fix store opened in 2008 and there are now 11 in the North Island.
‘‘There couldn’t be a better time to become a Habitual Fix franchisee when there’s so much scope for growth,’’ Darko Kmet, of ABC Business, says.
‘‘New exclusive territories are available throughout both islands.’’
Founder James Tucker’s frustration with the quality of socalled ‘‘fresh’’ food options led him to set up Habitual Fix in 2006.
The first store was franchised in 2010 and three years later Habitual Fix became part of the Mad Group, which was rated eighth in 2014 and third in 2015 of Deloittes’ top 50 fastest-growing companies in New Zealand.
‘‘Mad Group’s vision is to grow Habitual Fix to 100 stores, both company-owned and franchised, within five years,’’ Kmet says.
‘‘Habitual Fix is looking for franchisees who have not only the drive and enthusiasm to start and run their own business but who are just as passionate about healthy food and providing their customers with choices that are nutritious and delicious.’’
All Habitual Fix stories display their ingredients and everything is made in front of the customers, Kmet says.
‘‘Fruits and vegetables are delivered daily, meats are of the highest deli grade, and bread is baked fresh each morning.’’
Kmet says franchisees benefit from the support of a qualified team and being in a company that’s renowned for best practice hospitality management.
‘‘New franchisees will have their own exclusive territories and highly-specified stores that are ready to trade.
‘‘They will receive full training before opening and the company will help them to select staff and sign up suppliers.
‘‘Support will be ongoing, with regular store visits, and as well as being part of a national marketing campaign, franchisee will be advised on how to market their store locally.’’
Franchisees will need $160,000-$220,000 to invest in a Habitual Fix store.
He says this will cover training, the initial franchise fee ($40,000) and store fit-out.
‘‘The fit-out cost varies due to the size of the premises,’’ Kmet says.
‘‘Any landlord contributions will be passed directly to the franchisee, which would lessen setup costs.’’
Ongoing fees will include a franchise fee (seven per cent, plus gst, of weekly gross revenue) and group marketing contribution (three per cent, plus gst, of weekly gross revenue).
For more information, contact Darko Kmet on 499 7665, 021 292 4281 or email:
darkok@abcbusiness.co.nz