The Southland Times

Deer numbers on the rise

- Diane Bishop

The New Zealand deer herd is well and truly in recovery mode.

Farmed deer numbers, including the number of breeding hinds and fawns, increased in 2018 according to provisiona­l agricultur­e census figures released by Statistics New Zealand.

This follows a small recovery in stag numbers in the 2017 census.

Deer Industry NZ chief executive Dan Coup said the trend was a strong indication of growing farmer confidence in the viability of deer in a drystock farming operation.

Hind numbers in the year to 30 June 2018 recovered to 413,400 from a low of 392,300 in 2017.

Coup said it was the first firm indication that the long-run decline in deer numbers that started in the late 1990s had ended and that a recovery was underway.

‘‘But what’s even more interestin­g is that the statistics indicate a dramatic increase in hind productivi­ty.’’

Farmers reported that 84 per cent of hinds weaned a fawn in 2018, compared with fewer than 73 per cent in 2008.

Coup said the increase probably reflected the efforts farmers had put into improving hind nutrition and management.

‘‘It also means deer farming, along with strong product prices, is able to compete better with alternativ­e land uses.’’

Coup said this had been key goal of Passion2Pr­ofit, the deer industry’s Primary Growth Partnershi­p programme.

The 2018 increase in hind numbers of about 5 per cent was viewed by DINZ as sustainabl­e if it continued in coming years.

‘‘If this growth rate continues, it’s one that our venison markets should be able to handle.

‘’By and large it is coming from the expansion of herd numbers on existing deer farms and to a lesser extent from newcomers to the industry.’’

Coup said he didn’t expect to see a large influx of new deer farmers as modern deer farming was a specialist business.

‘‘To successful­ly farm deer you need to make a significan­t investment in fencing, facilities and skilled staff.

‘‘Velvet harvesting facilities need to meet the high standards of world markets.

‘‘The modern generation of deer farmers are highly skilled deer managers, as well as being savvy business people. They share informatio­n and experience and most of them have close working relationsh­ips with their venison marketers and velvet buyers.’’

‘‘To successful­ly farm deer you need to make a significan­t investment in fencing, facilities and skilled staff. ‘‘Velvet harvesting facilities need to meet the high standards of world markets.’’ Deer Industry NZ chief executive Dan Coup.

 ?? PHOTO: DIANE BISHOP ?? Farmed deer numbers are on the rise after a long decline that started in the late 1990s.
PHOTO: DIANE BISHOP Farmed deer numbers are on the rise after a long decline that started in the late 1990s.

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