Waikato Times

Price-comparison site rolls out trend forecast tool

- Rob Stock

Apple’s iPhone XS and iPhone XS Max will go on sale on October 26, but keen buyers might want to wait before splashing their cash.

The iPhone XR will be available in 64GB, 128GB and 256GB models with prices starting at $1399, Apple said.

PriceSpy, the independen­t price-tracking service, predicts Kiwis will be able to buy the Apple iPhone Xs 64GB at a launch price of $1155, but predicts it will have dropped to just $1000 by midFebruar­y.

It has the starting price for the iPhone Xs Max 512GB at $2130, but predicts by mid-February consumers will be able to buy one for $1868.

The new iPhones provide the PriceSpy price comparison website, which gets about 800,000 visits a month, with an opportunit­y to raise awareness about its new feature, which predicts future price trends.

PriceSpy has been carving out a following by giving Kiwi consumers a single place where they can check the comparativ­e prices of things such as home electronic­s and phones.

Users are able to see product price histories, and set up text alerts for when the price of something they want hits the level they are willing to pay.

It has now begun forecastin­g expected future price trends for products, calling them PriceForec­ast, for new products that are not yet available to buy, such as the new iPhone release, and PriceTrend­s for products that are already available.

Liisa Matinvesi-Bassett, the New Zealand country manager for PriceSpy, said the company had used artificial intelligen­ce to develop a method of predicting future price trends, based on historical price informatio­n for similar products.

There were, however, no guarantees the prediction­s were 100 per cent accurate.

Using this tool, PriceSpy hoped to give shoppers an even better ability than before to research when the best time was to buy, Matinvesi-Bassett said.

‘‘Our website currently offers consumers insights for 95,000 indexed prices, 1,840,000 products and 4,130,000 product features.

‘‘Having access to such a large volume of prices and products means we also retain a lot of historical data.’’

PriceTrend­s would first be introduced for mobile phones, laptops, headphones and television­s, before being rolled out more widely across the site over the coming months.

‘‘With key shopping periods coming up as we near the end of the year we hope shoppers find this tool useful as part of their shopping research.’’

 ?? AP ?? Apple’s iPhone XS goes on sale next month.
AP Apple’s iPhone XS goes on sale next month.

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