Valuable marketing resources available free
Where do you find valuable marketing resources at no cost? The good news is that there are literally thousands of valuable marketing resources you can use that are available at no charge apart from a small investment of your time.
Here are six of these valuable, no-cost marketing resources to get you started.
Resource 1: Marketing Bullets by Gary Bencivenga
Gary Bencivenga was widely regarded as one of the best copy writers in the world.
He retired a while ago and left behind a real treasure trove of useful information.
It is 29 marketing lessons called Marketing Bullets that contain some of the best sales and marketing ideas I’ve ever seen.
marketingbullets.com/archive/
Resource 2: The Value Pricing Boot Camp
Jonathan Stark is an expert on value pricing and has a terrific six-day email course to teach you how to make more money without working more hours.
Jonathan also sends out valuable daily emails on marketing that I find are worth their weight in gold (and these are all shared at no charge).
jonathanstark.com
Resource 3: The Five-Day Lead Generation Challenge
Tom Poland is one of the best people in the world at helping service businesses create new leads to talk to (his lead generation systems are not suitable if you sell physical products). Tom has a wonderful resource that helps you create five new high quality leads and one new fee-paying client with only five hours of work over five days. The five-hour lead generation challenge is with Tom’s compliments.
fivehourchallenge.com/
Resource 4: Instant Sales Training Knowledge Bite
Chris Lytle is an expert on sales training and has created over 100 short knowledge bites to help your sales team (and you) to improve sale results.
He is also the author of my favourite sales book The Accidental Salesperson.
If you go to his site you’ll get a terrific sales training session that shows you how to talk about the ‘‘way’’ you sell before you talk about ‘‘what’’ you sell.
This instantly differentiates your business from all your competitors. Just enter your name and email address for this free session.
It’s only three minutes long and is guaranteed to increase your sales as soon as you use it.
Chris has also collected some of the best sales training and marketing videos in the world and put them all on one page of his site.
You can watch them all at no charge. instantsalestraining.com/extracredit-videos/
Resource 5: Four terrific Marketing Guides from Bob Bly
Bob Bly has created hundreds of helpful books and resources on copy writing, internet marketing and direct marketing.
When you subscribe to Bob’s no-cost Direct Response newsletter you get four special reports at no charge.
These special reports are excellent and include the following titles
■ Special report 1: Entrepreneurial Retirement: How to Make $100,000 a Year Selling Simple Information Online in Your Spare Time
■ Special report 2: Secrets of Successful Business-toBusiness Marketing
■ Special report 3: How to Double Your Response Rates at Half the Cost
■ Special report 4: Online Marketing That Works
Bob Bly also shares some very helpful messages every week. These can help you improve your marketing results and all at no charge. bly.com/reports/
Resource 6: The Plan B Sales Solution by me
This 129-page marketing guide explains over 49 strategies you can use to grow your business in times of massive change.
It has now been downloaded by business owners in 24 countries.
You can get your copy at no charge.
There are a large number of valuable no-cost marketing resources available on the Internet right now. And in this message I’ve mentioned just a few of them.
Action Exercise
I invite you to take advantage of some of these valuable no-cost marketing resources and use them in your own business.