Kiwis more cautious over changing jobs
A LinkedIn study shows New Zealand’s professionals act a little differently to their overseas peers in the job market, writes Along came Microsoft
It’s been a significant year for LinkedIn; the networking platform has launched a new version of its mobile app that has led to increased member engagement; acquired an online learning platform called Lynda. com; and rolled out a new version of its Recruiter product.
And, of course, the biggest news was Microsoft buying the social networking platform for professionals for US$ 26.2 billion —“the coming together of the professional cloud and the professional network”, according to Microsoft chief executive Satya Nadella, who said the move was key to the company’s bold ambition to reinvent productivity and business processes and open new horizons for Microsoft Office and LinkedIn, which have saturated their markets.
Jeff Weiner will remain chief executive of LinkedIn, reporting directly to Nadella.
Eventually Microsoft Office could be combined with LinkedIn’s network. This would allow Microsoft to do such things as serving up suggestions through LinkedIn when the software recognises users trying to complete a specific task, or allowing LinkedIn to plug into Office to detect the kind of project users are working on, which the social network would then use to infuse relevant articles into users’ LinkedIn news feeds. Singapore, followed by business owners. Professionals report that LinkedIn makes networking easier, allowing them to initiate “warm introductions” by building relationships with prospects and customers rather than “cold- calling”.
“Social media,” “employee engagement” and “design thinking” are among the top topics in which professionals are interested.