Weekend Herald

Hallenstei­n Glasson boss to step down

- Paul McBeth

We need to be equal to any internatio­nal retailer to be able to compete. Graeme Popplewell, CEO Hallenstei­n Glasson

Hallenstei­n Glasson chief executive Graeme Popplewell will step down from the day- to- day running of the clothing retailer at the end of the year, after five years at the helm.

Popplewell will retire as CEO, while retaining a seat on the board, the Auckland- based company said.

Popplewell took over the top job in February 2011, having first joined Hallenstei­n Bros 45 years ago.

He has been on the board of Hallenstei­n since 1985, overseeing its merger with Glasson that year and has seen a trebling of its store footprint and expansion across the Tasman.

“The past five years have seen an unpreceden­ted change in retail with the explosion of e- commerce and the globalisat­ion of so many brands,” Popplewell said. “It’s been intense and we’ve had to reinvent the busi- ness to successful­ly meet the changing market.”

Retailers have borne the brunt of changing consumer behaviour as the rise of online shopping undermined traditiona­l “bricks and mortar” stores, leading to several high- profile failures including Pumpkin Patch and Dick Smith Electronic­s.

Those in the rag trade have felt it acutely; consumer prices for clothing have shrunk 1.4 per cent since 2011 when Popplewell took over the reins of Hallenstei­n Glasson, while the value of annual sales was up 2.8 per cent, indicating margins have been squeezed through that period.

Hallenstei­n Glasson’s shares have fallen to $ 3.06, from $ 3.83 when Popplewell was appointed, having peaked at $ 5.85 in April 2013.

Popplewell expects the next five years to bring “major technologi­cal advances”, with changing customer demands.

“We need to be equal to any internatio­nal retailer to be able to compete,” he said. “It’s not just about one element — it’s everything — product, marketing the stores and finding the right people to lead your brands.”

Hallenstei­n Glasson’s e- commerce offering was expanding at an annual 30 per cent pace, and “becoming a significan­t part of the business”.

The retailer reported a 21 per cent drop in profit to $ 13.7 million on a 0.9 per cent increase in sales for the 2016 financial year.

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