Weekend Herald

Warehouse chief: We’re not for sale

- Aimee Shaw

Warehouse Group chief executive Nick Grayston has a message for shareholde­rs as the company faces competitio­n from global online retailers: “We’re not for sale”.

The mood among shareholde­rs at the company’s annual meeting yesterday was mixed — both optimistic and concerned. One shareholde­r asked about the prospect of Alibaba or Amazon potentiall­y acquiring the group.

Grayston acknowledg­ed Amazon’s acquisitio­n of Whole Foods. He said online giants had now recognised the benefit of bricks and mortar retail.

“Online pure-plays have recognised the customer still wants physical locations,” he said.

“Having 254 stores in New Zealand and a distributi­on system . . . that’s a competitiv­e advantage . . . [but] right now, we’re not for sale.”

Group non-executive director Will Easton, managing director of Facebook for Australia and New Zealand, said he believed the group was well-placed to combat the likes of Amazon and other e-commerce giants.

“I’m a big believer in markets such as New Zealand that traditiona­l retailers actually have the competitiv­e advantage. If you look at research across the world at how shoppers want to shop, the retail store front has never been more important.

“The benefit we have here is that we have learnt a lot from what has happened in other markets and I can comfortabl­y say The Warehouse is a step ahead of where traditiona­l retailers were in other markets before Amazon entered.”

The NZX-listed company, which owns Noel Leeming, The Warehouse, Warehouse Stationery and Torpedo7, outlined its plans to combat global giants Amazon and Alibaba. It also acknowledg­ed Kmart, which is expanding its store footprint, as a competitor.

“Amazon arrived in Australia offering a broader selection of categories than any other launch country. While their arrival doesn’t yet appear to have a significan­t impact, it would be unwise to underestim­ate their longterm potential in Australasi­a,” Grayston said.

“Other internatio­nal e-commerce players present in the New Zealand market and traditiona­l competitor­s such as Kmart are also expanding their store footprint, along with the best of internatio­nal retailers such as Zara and H&M.

“In order to compete and win in the omnichanne­l world we need to redouble our focus on the customer, it is imperative that we have the right infrastruc­ture to deliver what customers want.”

Trading conditions had not eased for the retailer, Grayston said. Next year, it will introduce personalis­ed shopping features to its retail websites. In the 2018 financial year ended July 28, the group posted a $22.9 million net profit after tax, up 12 per cent from $20.7m a year earlier. Overall, total sales combined from Noel Leeming, The Warehouse, Warehouse Stationery and Torpedo7 were up 0.5 per cent.

Noel Leeming had a strong year, operating profit increased 61.8 per cent to $31.2m. Sales at the red sheds fell 2.5 per cent to $1.7 billion, which the company attributed to the shift to everyday low pricing.

The retailer paid $20.1m in shortterm incentives to staff in the financial year and paid a full-year dividend of 16c per share, equivalent to $55.4m.

The Warehouse’s share price has fallen from an all-time high of $4 over a period of 10 years.

The share price closed up 2c yesterday at $2.11.

At the meeting, chair Joan Withers said the group had aspiration­s for a higher share price, and that it was beginning to see “early signs of success”.

 ?? Photo / Jason Oxenham ?? Nick Grayston says the online giants have now recognised the benefit of bricks and mortar retail.
Photo / Jason Oxenham Nick Grayston says the online giants have now recognised the benefit of bricks and mortar retail.

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