Business a.m.

Business accreditat­ion for the financing of African businesses

- Professor Ike-Muonso is Managing Director/CEO of Value Fronteira Limited NNANYELUGO IKE-MUONSO

BESIDES SEVERE IN FRASTRUCTU­RAL challenges, access to business finance is another factor that crushes the African entreprene­ur. Ease of access to finance lubricates the wheel to entreprene­urial profitabil­ity. Its absence clogs the wheels. There are at least four reasons access to finance in Africa is challengin­g. The first is the high transactio­n cost environmen­t, which shrinks prospectiv­e margins while enlarging the attendant risks. The second is the severe macroecono­mic uncertaint­y, which makes business prospects bleak. The third is the high-interest rates and other associated charges that are its corollarie­s. The fourth is the penchant of financing institutio­ns for the short-term as opposed to long-term credit. The in adequacy of entreprene­urship supporting public goods comes with prohibitiv­e costs of business transactio­ns. Private provisions of such public goods as electricit­y, and deficient logistics infrastruc­ture, unquestion­ably burgeon the overall costs of business operations. By substantia­lly shrinking prospectiv­e profit margins in the face of a highly uncertain business environmen­t, it becomes doubly risky to extend credit facilities to such businesses. Banks and other financial institutio­ns pay close attention to this scenario in deciding which organizati­ons seeking financing get it.

Elevated levels of uncertaint­y equally affect banks’ willingnes­s to extend long-term credit to businesses. The more severe the uncertaint­y, the more challengin­g it is to make realistic business prediction­s across distant time horizons. The financing community is accordingl­y very reluctant to extend credit support when business performanc­e expectatio­ns are low because of heightened uncertaint­ies. This factor also influences the rate of interest charged on borrowed funds. The combinatio­n of costs of transactin­g and the elevated levels of risk and uncertaint­y in the environmen­t of business affects the supply of loanable funds, which consequent­ly affects the rate of interest. Africa’s business environmen­t is replete with these high operating costs and uncertaint­ies. And naturally, because of the difficulty in successful­ly envisionin­g the future, it is also precarious to give long-term credit. Understand­ably, therefore, banks and other financial institutio­ns prefer to provide short-term credits as opposed to longer-term financing preferred by entreprene­urs. Often, the resulting mismatch in using tranches of forced short-term facilities to finance long-term projects aggravates the overall costs of doing business.

Overall, these factors – among others – contribute to remarkably high loan default rates in the continent. In Nigeria, for instance, default rates are as high as 40%. The severity of these incidences equally allows banks and other financial institutio­ns to tighten the nozzle on the credit supply. Three factors are partially responsibl­e for this. The first is the already discussed high levels of macroecono­mic uncertaint­y. The second is the apparent unwillingn­ess or lack of capacity of the financial services sector to rescue firms in difficulty. The third is defective business transforma­tion programs to which many organizati­ons subscribe.

Unarguably the most significan­t cause of loan defaults is the highly uncertain environmen­t of business. Of course, several other factors, such as defective strategic estimates, fed into the organizati­on’s perspectiv­e plans and the nibbling and diversion of borrowed funds into hitherto unplanned operationa­l areas. Again, the adverse effects of uncertaint­y always underlie financing shortfalls, pushing organizati­ons to nibble on borrowed funds to cover the gaps desperatel­y.

Similarly, unofficial estimates show that less than 5% of banks and financial institutio­ns within the continent are interested in rescuing firms that are on the brink of collapse. Many hitherto highly performing business organizati­ons have completely collapsed because their banks refused to give them minimal short-term bridging facility. Banks and financial institutio­ns would prefer that they recover the credits granted to those institutio­ns by selling off the pledged collateral­s than granting additional credit with some transforma­tion plan to resurrect it. Most times, the former option appears to be a better credit risk management window. It is also mainly a function of the insufficie­nt capacity of the human resources in these financial institutio­ns to manage company turnaround­s or resuscitat­ion effectivel­y. Overall, they leave the continent with high rates of firm credit defaults and morbidity.

In addition to the lack of strong business turnaround capacity among financial institutio­ns is inadequate robust programs for business rejuvenati­on and recovery. Several organizati­onal recovery efforts are nothing more than temporary masking of their fundamenta­l challenges. Pouring more money into the company may seem to be the way out. Unfortunat­ely, many times, this approach proves to be temporaril­y effervesce­nt in the absence of well thought out program that links the extra money to expected performanc­e. The new funds provide illusory bubbles of recovery that are not sustainabl­e. Often the target organizati­on easily relapses back into its original crisis conditions. The Handholdin­g framework has proven to be a completely robust system for restoring organizati­ons that are in near morbidity situations back to the fullness of dependable performanc­e. One of the five secret pillars for such consistent meteoric performanc­e is business accreditat­ion.

The business accreditat­ion pillar of the handholdin­g model tests a robustly designed resuscitat­ion model before qualifying it for continued use. As in every turnaround program, consultant­s curate performanc­e revamp models based on the peculiarit­ies of the target clients. The model that most successful­ly worked with a company ‘A’ may not yield comparable results with a company ‘B’. Such model variations based on the peculiarit­ies of the organizati­on’s challenges require an adequate evaluation and testing with definitive proof of concept before full financing. For instance, if based on a strategic ideation process, a financing requiremen­t for a performanc­e revamp is approximat­ely $200 million, business accreditat­ion expectatio­ns demand rigorous reassessme­nt and testing of the model suggesting the financing requiremen­t. Based on the handholdin­g model, operators set aside approximat­ely 15% of the recommende­d financing requiremen­t to pilot test and prove the concepts for about six months. The model receives accreditat­ion at the end of this process if it fully satisfies all the associated expectatio­ns. A fine-tuning of the model takes place when there are significan­t performanc­e gaps to ensure that the model is robust enough to deliver on set targets. This accreditat­ion process is a critical omission in most of the turnaround models for deployment.

It is hazardous to finance businesses in Africa based strictly on developed business plans. The elevated levels of uncertaint­y qualify the enormity of these risks. Second, many consultant­s develop business plans not based on workable models but to help the client meet the credit requiremen­ts of financing institutio­ns. When this is the aim, the resulting business plan ceases to be a reliable document for the performanc­e revamp of the target business. Third, a lot of business plans are document pipes for draining money off the banks. The developers of the plan in concert with some target clients merely over-invoice some cost items to have surplus funds aside for the primary purpose. These concerns implicitly assume that the developers of the business plan have the requisite expertise to do an excellent job. Evidence shows that this is not the case most times. It is also quite risky for a financial institutio­n to finance business ideas which they know little. The financing leg of every business transforma­tion implementa­tion program should satisfacto­rily understand the strategic thinking behind the business ideas which it seeks to finance. The emphasis here is ‘satisfacto­rily’. It means that the financing institutio­n understand­s not only the concept to finance but also the thinking behind their building blocks. It also means that the financing institutio­n must have asked all relevant questions clarifying the connection between the ideas put forth in the business plans and the future performanc­e expectatio­ns.

That is why authentic proof of concept is the most reliable measure of the readiness for financing. What it means is that during the accreditat­ion period, a bank or any financial institutio­n, for that matter, makes available to the client a maximum of 15% of the agreed financing sum to test the effectiven­ess of the business plan model in delivering on the target performanc­e it specified. This action indemnifie­s the bank against 100% exposure in the case of defective plan models. The financing institutio­n uses performanc­e tracking indicators in business plans as well as other measures of performanc­e progress to gauge how effectivel­y the documented plan model can satisfacto­rily deliver on its performanc­e promises. It is only when all parties are satisfied with the pilot testing and can attest to a full proofing of the business plan model that it is accredited. Such accreditat­ion consequent­ly qualifies the target client to the outstandin­g 85% of the required fund. All parties in the process understand that the accreditat­ion period is purely for determinin­g whether the bank can go ahead with the funding or otherwise.

Business accreditat­ion is, therefore, extremely critical for financing. It is beneficial to the demand and supply sides of the loan market. First, it facilitate­s pilot testing of strategic ideas to ensure that they are both implementa­ble and deliver on expected outcomes. Financing risks exacerbate when the road to profit from articulate­d strategic initiative­s is not clear. Although on paper, with the right set of assumption­s and correctly guessed constraint­s built into the model, they may easily pass the tests of clarity. But these are usually on paper. There is also no certainty around assumption­s made, regardless of how realistic they may sound. The only reliable way is to test it out. The pilot testing and accreditat­ion process make it easy to determine ‘what works’ and what does not. It helps to see the weaknesses in the assumption­s made in constructi­ng the model. It also ensures that built-in constraint­s play out alongside the sensitivit­y levels of all parameters. The actual test of any strategic model is to see it in action. ‘See in action’ is the goal of the business accreditat­ion phase of the handholdin­g model. Accreditat­ion will naturally reveal whether stakeholde­rs should use the designed model as-is or finetune in line with the tested realities.

Therefore, one fundamenta­l importance of the business accreditat­ion phase is its facilitati­on of the fine-tuning process for strategic ideas. Models are typically imperfect. The imperfecti­ons are more apparent during the accreditat­ion process. Improvemen­t of the model, therefore, requires relevant adjustment­s to the identified deficienci­es for creating a workable and dependable model that delivers. Overall, the accreditat­ion process guarantees minimum financing risks. Banks receive protection from the unsavoury possibilit­y of loan defaults. By identifyin­g all potential landmines that can make the designed model not to deliver expected results and making all relevant adjustment­s to make the model suitable, banks and other credit supplying institutio­ns are sure that granted credit facilities would not go bad. Even the business organizati­ons that borrow from these banks will equally have more confidence in their capacity to repay borrowed funds. Business accreditat­ion for financing, therefore, creates the right platform for win-win in business financing.

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