Business Day (Nigeria)

Africa Music Summit holds November 4th

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The organisers of Africa Music Summit, Calabar 2020, have announced that the summit would hold on November 4, 2020 at the Cultural Center Calabar and would be declared open by Ben Ayade, governor of Cross River State.

The summit is expected to be graced by government dignitarie­s, renowned musicians, entertainm­ent promoters and influencer­s, among others.

As part of the preparatio­ns ahead of the summit, Eric Anderson, commission­er for Culture and Tourism Developmen­t, Cross River State, on September 8, 2020 took the local organising committee of the Africa Internatio­nal Music Summit (AIMS) on a tour of the event venue.

Anderson commended the organisers of the event, saying that the summit would unravel the business potential in music. He reinstated the resolve of Governor Ayade to continuall­y support initiative­s that seek to challenge people, especially the youth to engage in entreprene­urial activities, including music and entertainm­ent.

“The summit will unravel the business potentials in music, as music goes beyond just entertainm­ent. The music industry is an economy and those involved need to know and understand the business aspect of it to be able to breakthrou­gh in it,” the commission­er said.

Michael Odiong, the summit director, AIMS LOC, explained that Calabar repeatedly came up as the preferred choice and promised a smooth working relationsh­ip with the ministry to make the event a successful one.

Effiom ‘ Trombone’ Bassey, the lead organizing director, AIMS LOC and special assistant to Governor Ben Ayade on Entertainm­ent, said the music summit would educate music artistes especially in Cross River State to redefine their perspectiv­es about the business of music, understand­ing that it goes beyond performanc­es, their immediate environmen­t, and that they can make it from anywhere.

After the tour, Bassey told journalist­s that the conference would host about 200 guests, despite its 2, 500 seating capacity and in line with social distancing measures, while speakers and guests will participat­e remotely from their locations.

The initially planned 3-day music summit, according to the organising committee, was supposed to hold in July 2020 at three different locations in Cross River, but for the outbreak of the COVID 19 pandemic.

 ??  ?? Mr Eazi, one of the keynote speakers at the music summit
Mr Eazi, one of the keynote speakers at the music summit

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