Business Day (Nigeria)

Maltina wins Brandcom Awards for Malt drink brand of the year

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In recognitio­n of its continued game-changing innovation­s in the malt industry, Nigeria’s leading malt brand - Maltina, has been recognized as the “Malt Drink Brand of the Year” at the just concluded Brandcom Awards 2020.

The award is yet another honour recognizin­g the brand’s ingenuity in the expansion and diversific­ation of their malt portfolio, most recently through the introducti­on of two new and exciting variants - Maltina Vanilla and Maltina Pineapple. Additional­ly, the brand is being lauded for its unique contributi­on to the lives of Nigerians through initiative­s like the Maltina School Games, Maltina Teacher of the Year Awards, and Ramadan with Maltina.

Commenting on the noteworthy achievemen­t, the Portfolio Manager, Non-alcoholic brands, Nigerian Breweries Plc, Kehinde Kadiri, said, “We are delighted to receive this award and to be recognized for not just our contributi­ons to the malt industry but also for our social activities which have spread happiness to millions of Nigerians.”

“This award serves as an encouragem­ent for us to continue in our quest for customer satisfacti­on while providing value for Nigerians at large” she concluded. The two new variants, which are built on the campaign, “Own the Flavour”, invite consumers to express themselves uniquely, while enjoying the Maltina flavours.

As part of their marketing campaign to launch the two new variants, Maltina would also be commencing a flavour tour around the country. Consumers can find the route to the tour on the brand website or join the conversati­on on social media.

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