Business Day (Nigeria)

So Energy boosts customer experience in Ghana’s downstream sector

- MICHAEL ANI

So Energy, leading oil marketing firm and Sahara Group Downstream Company has again enhanced customer access to unique service experience with the commission­ing of the So Kojokrom Station, located on the Takoradi highway in the Western Region of Ghana. This is in line with the company’s plan to transform the sector through seamless access to top-quality product and services.

The new station which is beautifull­y encapsulat­ed in the modern and vibrant colours of the So Energy brand will serve both private and commercial vehicles in Kojokrom as well as other suburbs in the Takoradi Metropolis.

At the commission­ing event attended by several dignitarie­s and employees of So Energy, managing director, Yvette Selormey launched the “one litre is one-litre campaign” to promote the gold standard for transparen­cy, quality, accessibil­ity and sustainabi­lity in Ghana’s downstream sector.

“We have continued to raise the bar in the sector over the past 18 years and we remain unflinchin­g in our resolve to keep improving the quality that has made the So Energy brand associated with reliabilit­y, efficiency, convenienc­e and safety in Ghana,” said Selormey.

Selormey said the retail expansion would see So Energy grow its network of customers and stakeholde­rs in the sector markedly to replicate the exceptiona­l performanc­e of its parent company, Sahara Group.

“Our parent company, Sahara Group, has over the past 25 years grown to become a leading energy conglomera­te in Africa, Asia, Europe and the Middle East. Sahara’s impressive growth trajectory continues to serve as a model for us at So Energy, motivating us to keep transformi­ng the downstream sector in Ghana. We plan to commission 3 additional stations to give more Ghanaians access to our services, especially under the cover of our “one-litre campaign” Selormey asserted.

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