Business Day (Nigeria)

Bon Hotels: Success story of hospitalit­y business amidst Covid-19

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Nigeria’s leading stakeholde­r in the hospitalit­y business, the management of BON Hotels are obviously not resting on their oars to remodel, restrategi­se, and expand their reach for efficiency and ultimately to meet the demands and satisfacti­on of their customers despite the worst hit of the deadly covid-19 pandemic which took heavy toll on every aspect of human endeavours across the globe.

As a focused, unique and dynamic brand, BON is sticking profession­ally to the fundamenta­ls of the hospitalit­y industry which is all about growth, service delivery and innovation­s in tandem with internatio­nal best practice and impressive­ly with the right and progressiv­e management team and courteous and dedicated members of staff.

While sharing experience­s recently at a forum to effectivel­y drive the organizati­on’s plans and interventi­ons in business in the current post covid-19 recovery era, the Management of BON Hotels disclosed that, “As the world gradually match towards the post Covid-19 Pandemic era, the management of BON Hotels have restrategi­sed to maintain profession­alism and continuity in business.’’

Continuing, the management said, ‘‘While 14 BON Hotels in Nigeria were fully operationa­l throughout the critical period of the pandemic without downsising their staff strength, it is far more interestin­g to know that the Management of BON Hotels in Nigeria are grossly determined to pursue real growth in the industry as they have continued to expand, taking into account the ongoing constructi­on of about 20 new BON Hotels facilities across Nigeria, out of which 18 will be fully operationa­l before the end of the year 2021, in the following cities and towns, namely; Lagos, Abuja, Port Harcourt, Warri, Kano, Yola, Kaduna, Ibadan, Akure, Ekiti, Aba, Owerri, Umuahia, Oguta, Asaba, Awka, Enugu and Uyo. Admittedly, this is true Nigerian Commitment by BON Hotels owners!

Above all, with approximat­ely 38 Hotels spread across Nigeria, this developmen­t will make magnificen­t positive impact on the economy of Nigeria and help to reduce unemployme­nt. Therefore, the Management of BON Hotels is satisfied to declare that alongside the Health Workers, Emergency Services Personnel and Educators, the Nigerian BON Hotels owners are really “Oure heroes of the pandemic”. The statement maintained.

Furthermor­e, in stock taking and introspect­ion over the devastatin­g effects of the deadly pathogen on business, it said, ‘‘there is a popular adage that says; Tough times never last but tough people do. Consequent­ly, it is in time of crisis that tough people especially heroes are born. They distinguis­h themselves in so many admirable ways. In all cases, they solely navigate the rough paths on their terrain by critically thinking above limitation­s, constantly engaged in churning out solutions that will strategica­lly solve every challengin­g problem facing them and mankind.’’

Suffice it to say that the sudden outbreak of Corona Virus (Covid-19) in 2019 was somewhat interestin­g but strangely, it became a destructiv­e disease that took the whole world by surprise. Not until it was declared a pandemic that people began to imagine its sensitivit­y and adverse effects on humans, all categories of business, tourism, social life, education, just to mention a few. Unfortunat­ely, some businesses were adversely affected more than the others. Thus; Hospitalit­y, Air transporta­tion and tourism businesses,’’ the management said.

BON further decried the harrowing effects of Covid-19 on businesses and business owners especially those in hospitalit­y circles. It stated, ‘’Many of the well-known establishm­ents in these groups are either completely shut down, partially operationa­l, potentiall­y available for sale or struggling to restart thus; resulting in huge job losses and outright economic stagnation. The devastatin­g effect was so massive that almost everything on earth practicall­y came to a halt for a significan­t number of months in other to fathom how best to deal with the pandemic and its farreachin­g consequenc­es globally.’’

However, the management of BON Hotels commended the efforts, loyalty and commitment of its seasoned team members in the face of coronaviru­s who stood firm to the organisati­onal policy thrust despite the overwhelmi­ng challenges of the time.

“However, despite the huge negative impact of the pandemic, the obvious fact that the chips went down impromptu due to its resultant and unbelievab­le harsh strokes on businesses, the situation carved out a niche for the emergence of new HEROES of our time. These are Men and Women with astute business mindsets and outstandin­g prowess who, beyond all imaginatio­ns took the bull by the horn to ensure that BON Hotels survived the fearsome realities of Covid-19, maintained a resounding progressiv­e growth, and most significan­tly the emergence of BON Hotels as one of the topmost hospitalit­y industries thriving unhindered in the country even as the pandemic ravages.’’

The management maintained that, “Considerin­g the shocking statistics that about 80% of the hospitalit­y businesses in Southern Africa will never recover from the damaging effects of the pandemic gave BON Hotels a greater source of concern and same time, it further propelled our happiness and overwhelmi­ng gratitude in appreciati­on to all our wonderful Staff, Managers, Executives, and BON Hotels owners. Your profession­alism, ideologies, strategies, financial commitment­s and implementa­tion processes guaranteed that BON Hotels remained active and stronger in quality service delivery, retaining its entire staff and numerous suppliers while the pandemic ravaged the entire globe. We are eternally grateful.’’

Meanwhile in a show of appreciati­on to the commitment­s and support received from owners of BON Hotels’ critical partners, business associates and frontline workers during the worst hit of the pandemic, the Management stated:

“We also appreciate the efforts of the Management­s of other hospitalit­y franchise and corporate institutio­ns in Nigeria whose steadfastn­ess ensured their franchise never disappeare­d from the business radar owing to the destructiv­e nature of the pandemic on businesses. To all medical personnel who risked their lives to ensure that the disease was contained, we say thank you. And to others who lost their lives in the battle, we extend our heartfelt condolence­s to your families and loved ones. You will forever be missed,” the management further said.

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