NTDC solic­its SURE-P in­ter­ven­tion to boost tourism

Daily Trust - - NEWS - By Mustapha Suleiman

The Di­rec­tor-Gen­eral of the Nige­rian Tourism De­vel­op­ment Cor­po­ra­tion (NTDC), Mrs. Sally Mbanefo, has taken the cam­paign to pro­mote do­mes­tic tourism to the Sub­sidy Re-In­vest­ment and Em­pow­er­ment Pro­gramme (SURE-P), call­ing for col­lab­o­ra­tion among the agencies.

The NTDC boss said that col­lab­o­ra­tion be­tween the NTDC and SURE-P would pro­pel Nigeria’s do­mes­tic tourism po­ten­tials from a mere rhetoric to re­al­i­ties, stress­ing the im­mense ad­van­tages of pro­mot­ing do­mes­tic tourism.

Mbanefo said that she would grow the tourism value chain for jobs and rev­enues in fur­ther­ance of her do­mes­tic tourism agenda, adding that the cor­po­ra­tion will or­gan­ise seven re­gional sports car­ni­vals to fo­cus on youth par­tic­i­pa­tion and en­gage­ment.

Un­veil­ing her 2014 agenda to the SURE-P team, Sally said her ad­min­is­tra­tion will en­sure pub­li­ca­tion of a Na­tional Do­mes­tic Tourism Cal­en­dar for all; plant Tourism In­for­ma­tion Desk at ma­jor air­ports; pro­duce an NTDC branded mag­a­zine for pri­vate sec­tor and state gov­ern­ments to show­case their tourism as­sets, and also, air a tele­vi­sion quiz game show that will ed­u­cate Nige­ri­ans on tourism sites, re­ward them for vis­it­ing the sites and gen­er­ate rev­enue for the cor­po­ra­tion.

Re­spond­ing, the Chair­man of SURE-P, re­tired Gen­eral Martin Luther Ag­wai, com­mended the NTDC boss for her un­re­lent­ing ef­forts at pro­mot­ing tourism, es­pe­cially among Nige­ri­ans.

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