Daily Trust

1trn hours spent on using smartphone apps in 2016 – Report

- By Zakariyya Adaramola, with agency reports

Research has shown that the world spent nearly one trillion hours using smartphone apps last year and according to new data, this trend is still on the rise.

App Annie, a business intelligen­t firm, has discovered that the amount of time had increased by 25 percent in the first quarter of 2017.

On average, smartphone users were found to access more than 30 apps a month and each person had launched at least 10 apps per day.

App Annie recently released its 2017 ‘Spotlight on Consumer App Usage’ report where it analyzed 10 countries around the world: India, Brazil, China, South Korea, Germany, the US, France, the UK, Japan and Mexico.

The average person was found to use over 30 apps every month.

And, on average, between one-third and one-half of the apps on the handset were used over a month’s time.

Utilities and Tools are the most commonly used kind of app, thanks to numerous preinstall­ed apps, such as Safari on iOS and Google on Android.

And social networking, communicat­ion and other social apps followed behind.

Smartphone users in South Korea, Brazil, Mexico and Japan spent at least three hours a day.

App Annie recently released its 2017 ‘Spotlight on Consumer App Usage’ report where it analyzed 10 countries around the world: India, Brazil, China, South Korea, Germany, the US, France, the UK, Japan and Mexico.

‘This increase in total time is largely a result of an exploding global user base,’ App Annie shared in the report.

‘However, user-level metrics, such as the number of apps used and the average time per user, are vital in understand­ing what lies behind the cumulative hours.’

In all 10 of the countries, the average person was found to use over 30 apps every month.

And, on average, between one-third and one-half of the apps on the handset were used over a month’s time.

‘Apps have successful­ly worked their way into dozens of the tasks that we perform each month,’ reads the report.

‘By and large, they prefer to manage their lives through apps. For many industries, apps are increasing­ly becoming a must-have.’

But it was Brazil who was found to lead the pack with the number of apps launched per day - the South American country clocked in with 11.

Utilities and Tools are the most commonly used kind of app, thanks to numerous preinstall­ed apps, such as Safari on iOS and Google on Android.

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