FG, firm partner on commercialisation of made in Nigeria products
The Federal government and the Nigerian Brands Carnival have entered into partnership to boost patronage of made in Nigeria products in order to grow the economy.
Nigerian Brand Carnival, trademark platform Brands Carnival Project Development Nigeria Limited, and the Minister of Industry, Trade and Investment who both met on the partnership deal in Abuja also said the partnership would promote entrepreneurship drive among Nigerians.
A delegation led by the Project Coordinator of the Nigerian Brands Carnival, Mr. Adegboyega Ojuolape, which visited the minister of State for Industry, Trade and Investment, Hajia Aisha Abubakar in Abuja, noted that the collaboration was to enhance commercialisation of made in Nigerian products that are currently a of lying on the shelves.
Ojuolape said they were looking for how they could explore opportunities for Nigerian manufacturers to the promoters of this project to reach out to government, opinion leaders, the private sector leaders and budding entrepreneurs on the need to create an avenue for the projection and protection of made in Nigeria.
According to him, “It is in this reality that we are creating a sustainable platform that would serve as a proactive response to the need for Nigerians to celebrate, promote and patriotically support MADE IN NIGERIA.”
He said The Nigerian brand carnival is the uncommon integrated campaign and reward platform that gives corporations and entrepreneurs the opportunity to tell their stories, share their experience and collaborate to support Nigerian products and services, whilst recounting concerns with public policy crafters and government on the need to continue to prioritize support for made in Nigeria.
He said it was targeting or gathering of 774 brands from across the 774 local government areas in Nigeria at a 7-day event consisting of a daily exhibition, 1st made in Nigeria conference musical performances award presentations, comedy show, a networking dinner and the launching of face of made in Nigeria competition.
“We are here to see how we can leverage on what you are doing to develop the economy and also how our members who are into SMEs can key into what has on ground, benefit from it and help in developing the economy generally.”
Responding, Hajia Aisha Abubakar expressed her ministry wiliness to partner with organizations in promoting patronage for made in Nigerian products.