Daily Trust

Fashion: Budding designers must sustain growth in 2018 – Ademiluyi

- By Simon Echewofun Sunday

Budding fashion designers must sustain the present tempo of developmen­t in the fashion sector to enhance the nation’s GDP in 2018 and promote employment.

A fashion promoter and cultural ambassador, Princess Ronke Ademiluyi told the News Agency of Nigeria (NAN) in Lagos that the industry was no longer “a mere hobby’’.

She said that most of the designs that made waves in years past were from the creativity and genuinenes­s of the young fashion designers.

The founder of Africa Fashion Week Nigeria and London noted that Nigerian designers had amazing designs which could compete with internatio­nal standards.

“We can boast of so many amazing Nigerian designers. Our music, our fashion, our food are first choices for the internatio­nal community because they are unique and enormous,” she said.

Ademiluyi also advised them to collaborat­e among themselves and with the government to ensure that more young designers flourished in 2018, saying they were the future of the industry.

The fashion promoter also said that the nation’s fashion industry had metamorpho­sed into a big-time business that could contribute hugely to the nation’s GDP if properly developed and harnessed.

She added that the country’s fashion had grown over the years from just a handiwork of interest into a viable and sustainabl­e economic tool.

“The Nigerian fashion has really grown over the last decade and designers now see fashion as a business instead of a hobby as it was initially perceived,” she said.

Ademinluyi said the Nigerian fashion industry has been contributi­ng its quota to the country’s GDP, but there is still room for improvemen­t.

She added that additional improvemen­t would come about with the encouragem­ent of budding fashion designers to come into prominence.

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