Africa Prudential launches ‘Personal Registrar’ code

Africa Prudential Registrars Plc has unveiled her new USSD code, *4018#, tagged ‘Personal Registrar’ In line with its determination to redefine the landscape of registrar service delivery in the county,

The code, *4018#, which was unveiled in Lagos, enables shareholders to perform multiple tasks, including checking their outstanding dividend, shareholding balance, confirming bank mandate right from their mobile phones. With the code, shareholders can also check postal and email addresses on their mobile phones.

Speaking about the product, the Managing Director/CEO of Africa Prudential, Mr. Peter Ashade, explained that the service, which was available round the clock, worked on all kinds of mobile phones and networks and did not require internet data, adding that shareholders only needed to dial the code to access the service.

Ashade stated further that at the announcement of the company’s change of name from Africa Prudential Registrars Plc to Africa Prudential Plc in 2017, it was emphasised that the name change did not imply its exit from registrar business, but was rather to enable it extend service offerings to other sectors of the economy by leveraging technology, one of which is the just launched USSD code *4018#.

Mr. Emmanuel Nnorom, a non-executive director, stressed that the development of the product was not just about Africa Prudential, but remained a plus for the entire registrar business in Nigeria. He encouraged other players in the market to follow suit in breaking new grounds.

Representing shareholders at the event, Mrs. Bisi Bakare of Pragmatic Shareholders Association, lauded Africa Prudential for putting shareholders’ convenience first by launching the first-of-its-kind product in registrar business.