Daily Trust

Follow your own path

Tips

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When it comes to doing business, the main focus seems to be money. There is nothing wrong with running a profitable business. Your business has to be profitable for you to remain in business. Profit should not be your focus when going into business. In the main area of business can be profitable. Your main focus should be going into the right business and providing services to the right people.

How do you decide which business to go into?

We all have a particular work we were born to do. There is a certain path with your name on it. You cannot make it up as you go along. You have to discover it. When you locate it, the process of fulfilment begins.

Many of us are pursuing someone else’s dreams. You see someone succeeding in one area and you seek to get a piece of their action. You may succeed for a while but will soon run out of steam. It is a matter of time.

There is nothing as fulfilling as finding your place. It energizes you. It inspires you to give all you’ve got. Of course there is work to do to develop what you have to in order to meet market needs. When you are guided, things start to fall into place. That will not exempt you from tough times, but each trial promotes you rather than diminishes you. You need to discover and follow your own path this year.

Usiere Uko is finance & business coach and author of Practical Steps to Financial Freedom & Independen­ce and can be reached at usiere@gmail.com, www. financialf­reedominsp­iration. com twitter @usiere

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