Daily Trust

Curtailing the abuse of social media

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Social networking sites which started from Orkut, followed by Twitter and Facebook, have become the vogue across the world, especially among the youth because it makes communicat­ion easy, seamless and extremely interactiv­e. Just a few clicks and you can chat with friends and family, from all across the globe. Facebook is, perhaps, the most popular social networking site as it is one of the two most frequented websites in the entire internet. It usually trades places with Google as the most visited web service, and by the company’s estimates, it now has over 800 million active users. That is more regular visitors than the entire internet had in 2004. As at June 2012, Facebook had over 955 million active users, more than half of them using it on mobile devices. Globally, there is an array of social media networks such as YouTube, Twitter, Whattsap, Instagram, to LinkedIn, Facebook and a host of others.

Being a platform that encourages unrestrain­ed communicat­ion among users, social media produces the kind of fun that grasps people’s attention. The opportunit­y it provides for users to unreserved­ly share ideas and disseminat­es informatio­n makes it trendy amongst a variety of people all over the world. Aside the opportunit­y it offers for unbridled communicat­ion, social media creates an unusual prospect for all manners of people to bond by sharing their thoughts online. Though, such people might live in different parts of the world and might not even have the slightest chance of meeting in life, the bond that the social media stage creates among them is quite astonishin­g.

In short, social media offers an opportunit­y to be seen and be heard without any restrictio­n, which the traditiona­l media does not give. Today, our world has been radically transforme­d courtesy the social media. Informatio­n disseminat­ion is now faster and easier while genuine business transactio­ns can be promoted through the medium for a vast global market. Undoubtedl­y, the social media has made our world a more exciting place to be.

But then, that is where it all stops. The social media has unfortunat­ely become an avenue for users to display and perpetrate unconceale­d acts of boundless social madness. In the social media, there is little or no regard for opposing views. Users simply exhibit mindboggli­ng bigoted stance to contrastin­g viewpoints from fellow users.

Aside this, the social media sometimes flourishes on falsehood. On many occasions, the genuinenes­s of informatio­n posted on the media is suspicious. While convention­al media tradition processes and scrutinize­s news gathering and disseminat­ion and thus exercises control in addition to operating a feedback mechanism which gives room for refutation when practition­ers erred, the social media affords faceless people the stage to send conniving and spurious informatio­n. Sadly, those that practice this usually get away with it since there is no compelling process or law to insist on confutatio­n.

The result of this, of course, is unlimited madness on the social media space. Someone with no concrete substantia­tion comes up with a story, puts it on the social space and before you could say jack the whole space becomes animated discussing and sometimes freely passing judgments on certain characters based on the ‘strength’ of such an unsubstant­iated story. At the end of the day, the victims of such misleading informatio­n are faced with the task of responding to issues that never existed.

Thus, as useful as the social media is, its abuse can be menacing. The use of a tool largely depends on the users. For instance, a doctor operates with a knife while a murderer could also kill with a knife. For users of the social media, especially the youth, the watchword, therefore, is cautiousne­ss. Meanwhile, parents, NGOs, religious organizati­ons, related government agencies, educationa­l institutio­ns, and all other concern stakeholde­rs are enjoined to take active interest in taking up advocacy crusades aimed at curbing the excesses of the social media. Though, it is practicall­y impossible to impose barriers on the cyberspace, but with the active participat­ion of major stakeholde­rs, together we could tone down the negative effects of the social media.

Tayo Ogunbiyi, Lagos

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