The Guardian (Nigeria)

Fidossi Boosts African Fashion With Designers Awards

- By Eniola Daniel

FIDOSSI Internatio­nal Limited held the African Fashion Designers Awards last weekend as part of a move to expand the contributi­on of the fashion industry to the continent’s economic growth.

The event, which was also packaged to reinvigora­te Africa’s fashion industry, hosted notable fashion designers across the continent at the Oriental Hotels, Victoria Island, Lagos. The African Fashion Designers Awards celebrates top players in the market, driving innovation and inspiring the creative genius of the stakeholde­rs.

The sub- Saharan Africa’s fashion market is valued at $ 31 billion, with Nigeria contributi­ng 15 per cent. Fidossi Internatio­nal Limited provides the energy for this drive while supporting the aspiration of the industry’s top players to engage, socialise, network and scale the current productivi­ty level. Chief Executive Officer ( CEO) of Fidossi, Fidelis Egbochie, said: “The Nigeria fashion industry mirrors the scale and potential of the wider African fashion market. Contributi­ng approximat­ely $ 4.7 billion to the wider African market, the local fashion industry has the potential to boost the current level of the GDP, create jobs and help drive the Federal Government’s economic developmen­t agenda. “Fidossi Internatio­nal Limited, a distributo­r of top wines and spirit brands, is committed to the overall growth plan for the industry and we are lending our weight behind all fashion designers in Nigeria and across the continent.”

At the ceremony, Xtacy Conspired won the Emerging Fashion Designer of the Year award; Mimax Xclusive emerged as the African Fashion Urban Award winner;

Hope Sana Ebai became the Outstandin­g Personalit­y in Africa Award winner, amongst others.

 ?? ?? Mr. Olasunkanm­i Dasilva, Chief Executive Officer, African Fashion Designer Awards ( left); Julius Amarachukw­u, Sales Manager, Fidossi Wines & Spirits; Victor Anyanwu, Creative Director, Asterixexx and Agboola Odunfa, Chief Executive Officer, Aoafriq, at the 2022 African Fashion Designer Awards held last weekend in Lagos.
Mr. Olasunkanm­i Dasilva, Chief Executive Officer, African Fashion Designer Awards ( left); Julius Amarachukw­u, Sales Manager, Fidossi Wines & Spirits; Victor Anyanwu, Creative Director, Asterixexx and Agboola Odunfa, Chief Executive Officer, Aoafriq, at the 2022 African Fashion Designer Awards held last weekend in Lagos.

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