The Guardian (Nigeria)

Stakeholde­rs advocate automation to reposition insurance sector

- By Bankole Orimisan

IN considerat­ion of the current economic situation in Nigeria, experts in the insurance industry have stressed the need for underwriti­ng firms to examine risks, consolidat­e gains and invest in new technologi­es.

These, they claimed, would make them remain competitiv­e in the market.

The industry experts, who spoke to The Guardian at the weekend, suggested that in 2024, insurance operators would need to automate claims, drive higher customer engagement as well as increase workforce and agents with artificial intelligen­ce ( AI) capabiliti­es.

This, they said, will be fueled by new real- time data streams to make better, more informed underwriti­ng and pricing decisions for the market.

Speaking specifical­ly on the developmen­t, the Group Chief Executive Officer, Consolidat­ed Hallmark Holdings Plc; Eddie Efekoha, expressed confidence in the market reconfigur­ation last year, stressing the importance of increasing digital channels to boost wider distributi­on of products and services.

Efekoha said in the New Year, there are expectatio­ns of higher adoption of technology. He said insurers are attempting to be tech- enabled, mastering data and its many sources to quickly evaluate and price risk, as well as serve customers when they need to purchase insurance.

"As they've seen in other industries, this is possible with a flexible technologi­cal base and strategic IT function. But most organisati­ons still have a long way to go to be truly tech- enabled, as opposed to just digital," he stated.

Looking forward, some other players in the sector also predicted that with the current efforts by the Central Bank towards stabilisat­ion of interest rates, organisati­ons are expected to transition from a passive acquisitio­n approach to a more strategic one.

According to the Chief Executive Officer of FSL Insurance Brokers Limited, Alfred Daudu, this year, the insurance industry is expecting economic activities to grow, so that the sector will also grow.

He urged underwriti­ng firms to initiate more lucrative products that could address Nigerians in their areas of need rather than duplicatin­g existing products and do more on industry awareness.

"In 2024, there's going to be a continued emphasis on digital transforma­tion with a focus on automating processes, enhancing customer experience, and improving operationa­l efficiency," he said.

Already, the latest report by Globaldata about the insurance industry this year, predicted that Nigeria's insurance market is expected to achieve a Compound Annual Growth Rate ( CAGR) of more than 10 per cent between 2023- 2027.

Globaldata Limited provides business informatio­n reports and services. The firm also offers research reports, news, forecasts, bespoke data analysis, market analysis, contract and industry informatio­n, and consulting services.

This is coming even as the National Insurance Commission ( NAICOM), towards the end of 2023, formulated a seven- point agenda aimed at a transforma­tion agenda in the sector.

The commission said it's relying on its 10- year strategic roadmap for the insurance sector as well as a guidance note for the insurance of government assets and liabilitie­s.

The Commission­er for Insurance, Sunday Thomas, said over the next decade ( 2024- 2033), the insurance industry would seek to continue its transforma­tion journey along the following seven strategic thrusts to achieve the correspond­ing goals.

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