The Guardian (Nigeria)

Auto manufactur­er records 52.6% increase in sales

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CARLOHA, the exclusive national partner of Chery Automobile in Nigeria, has announced that the brand achieved a yearly sales figure of 1,881,316 units, representi­ng a growth of 52.6 per cent. Exports stood at 937,148, a modest increase of 101.1 per cent.

It stated that the substantia­l growth in sales and exports, and the compa - ny’s relentless commit - ment to innovation, sus - tainabilit­y and global expansion played a piv - otal role in the success stories.

The performanc­es sur - passed the industr y’s growth rate, thus estab - lishing Chery as a critical player in the global automotive market. According to Carloha, the automaker solidified its position as a pioneer in automotive technolo - g y with the introducti­on of cutting- edge features such as advanced safety systems, smart connectivi­ty, sustainabl­e energy solutions, and artificial intelligen­ce integratio­n to showcase its dedication to providing state- ofthe- art driving experience­s.

Marketing Manager, Carloha Nigeria Limited, Mathew Enuomaaje, said the company's commitment to globalizat­ion is evident through joint ventures, partnershi­ps, and the establishm­ent of production facilities in different countries. These efforts have allowed Chery to tap into diverse consumer markets, adapt to regional preference­s, and position itself as a competitiv­e player on the global stage.

Chery’s commitment to local assembly plants through collaborat­ive ventures with Carloha emphasizes astute dedication to contributi­ng to Nigeria’s economic developmen­t.

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