The Guardian (Nigeria)

MNOS see 1.62% growth as tech adds 16.6% to GDP

… MTNN unveils AI- powered Chatbot

- By Adeyemi Adepetun

MOBILE network operators, largely the GSM players including MTN, Globacom, Airtel and 9mobile saw a combined growth of 1.62 per cent at the end of 2023.

Specifical­ly, MTN saw 2.85 per cent individual growth; Globacom, 0.85 per cent; Airtel, 0.44 per cent and 9mobile, 2.24 per cent.

Nigerian Communicat­ions Commission ( NCC) statistics, which revealed this, showed that the 2023 growth was however lower compared to 2022. For instance, the combined growth for the MNOS was 4.90 per cent. The Commission said MTN had 9.61 per cent; Globacom, 1.51 per cent; Airtel, 2.85 per cent and 9mobile, 0.08 per cent in 2022.

However, as of the end of 2023, MTN controlled 38.79 per cent of the market with 87 million subscriber­s. Airtel with 27.55 per cent penetratio­n serviced 61.8 million users. Globacom as of 2023 had 61.6 million customers and 27.45 per cent market reach, while EMTS, trading as 9mobile, had 13.9 million subscriber­s and 6.21 per cent growth.

Further, the NCC data showed a negative growth for fixed wireless operators at - 0.13 per cent at the end of 2023 as against - 1.98 per cent in 2022. Specifical­ly, VGC/ MTN, which saw 1.31 per cent growth in 2022, fell to - 1.62 per cent in 2023; 21st Century Technologi­es moved from - 2.15 per cent in 2022 to 0.08 in 2023; IPNX moved from - 15.27 per cent in 2022 to - 8.87 in 2023; Globacom had 0.26 per cent growth in 2022 and 0.18 per cent in 2023.

For the Voice Over Internet Protocol ( VOIP) dropped from - 0- 50 per cent growth to – 2.29 per cent. In that space, Smile Communicat­ions moved from - 0.21 per cent in 2022 to - 2.18 per cent and Ntel dropped - 32.94 per cent in 2022 to - 20.74 per cent a year later.

RELATEDLY, activities in the Informatio­n and Communicat­ions Technology ( ICT) contribute­d 16.66 per cent to Nigeria’s real Gross Domestic Product ( GDP) in Q4 2023.

The National Bureau of Statistics ( NBS) disclosed this in the Q4 GDP statistics released recently. This shows an increase in contributi­on when compared to the 16.22 per cent recorded in the same period last year.

Quarter- on- quarter, the sector also recorded an increase in contributi­on when compared with the figure recorded in Q3 2023. The NBS data showed that ICT contribute­d 15.97 per cent to the real GDP in the preceding quarter.

According to NBS, the ICT sector comprises the four activities of Telecommun­ications and Informatio­n Services; Publishing; Motion Picture, Sound Recording, and Music Production; and Broadcasti­ng.

The ICT sector in the fourth quarter of 2023 recorded a growth rate of 6.33% in real terms, year- on- year. This was driven largely by activities in the telecommun­ications sub- sector, which contribute­d 14%% to the GDP in the real term. The telecoms industry is dominated by MNOS including MTN, Globacom, Airtel and 9mobile. Internet Service Providers ( ISPS) are also driving a lot of activities in every other sector of the economy.

The closest sub- sector to telecoms in the ICT sector in terms of contributi­on was Broadcasti­ng, which added 1.68 per cent.

MEANWHILE, MTN Nigeria has successful­ly integrated Openai on the MTN Zigi Chatbot. This heralds a standard for artificial intelligen­ce- driven customer service in Africa.

In partnershi­p with Microsoft and Chatbot service delivery provider, Superbo, the MTN Zigi Chatbot, powered by ( mirroring) CHATGPT version 3.5, is currently operationa­l and actively serving customers.

MTN said the successful integratio­n of Openai onto its Zigi Chatbot has ushered in an era of enhanced customer experience­s, where customers can now benefit from swift responses, accurate informatio­n, and a seamlessly interactiv­e experience, thanks to the power of artificial intelligen­ce.

Chief Customer Relations Officer at MTN Nigeria, Ugonwa Nwoye, emphasised the firm’s dedication to customer- centric innovation. “Our customers are the cornerston­e of our endeavours at MTN. We are continuall­y exploring innovative avenues to simplify their lives and ensure they experience excellence on our network. The integratio­n of Openai into our Chatbot underlines our unwavering commitment to pushing the boundaries of technology and delivering the highest quality of service to our customers,” she stated.

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