5 MIN­UTES WITH ORODE IMEVBORE

THISDAY Style - - COVER -

The pro­gramme will im­pact cre­ative skills, busi­ness acu­men and life chang­ing men­tor­ing to se­lected de­sign­ers. In ad­di­tion to this, these de­sign­ers will be given grants with con­di­tions at­tached to en­sure funds are prop­erly spent to build their busi­nesses. Funds will also come with a bank­ing men­tor and a brand ac­cel­er­a­tor.

CO­OR­DI­NA­TOR ARISE FASH­ION MAN­AGE­MENT AND MEN­TOR­ING PRO­GRAM

Orode Imevbore is the Lead Con­sul­tant of Di­rect Im­pact Con­sult­ing. She is also the Co­or­di­na­tor of Arise Fash­ion Man­age­ment and Men­tor­ing pro­gram. To give an added edge to de­sign­ers, Arise Fash­ion Week de­cided to raise the bar in terms of de­vel­op­ment and growth. Not only has AFW given the de­sign­ers who par­tic­i­pated this year, am­ple pres­ence on the global stage, AFMM is go­ing a step fur­ther to fi­nan­cially em­power some of them. The se­lected de­sign­ers will be cho­sen based on be­ing a Nige­ri­an­based brand. It will pay a per­ti­nent role in the growth of such re­cip­i­ents. AFMM has been de­vel­oped as an ini­tia­tive to pro­pel de­sign­ers to raise the stan­dard in their aes­thetic, ex­e­cu­tion, qual­ity and fin­ish of their gar­ments. Orode ex­plains how the pro­gram works.

Can you en­lighten us on the Arise Fash­ion Man­age­ment and Men­tor­ing pro­gram?

The Arise Fash­ion Man­age­ment and Men­tor­ing Pro­gramme, an ini­tia­tive of Arise Fash­ion/ THISDAY News­pa­per is a plat­form to sup­port indige­nous African Fash­ion de­sign­ers.

It is de­signed to grow Africa’s next gen­er­a­tion of global brands pro­vid­ing a fan­tas­tic growth op­por­tu­nity of a life­time for up­com­ing de­sign­ers.

The pro­gramme will im­pact cre­ative skills, busi­ness acu­men and life chang­ing men­tor­ing to se­lected de­sign­ers. In ad­di­tion to this, these de­sign­ers will be given grants with con­di­tions at­tached to en­sure funds are prop­erly spent to build their busi­nesses. Funds will also come with a bank­ing men­tor and a brand ac­cel­er­a­tor.

What banks are part­ner­ing with Arise Fash­ion Week on this ven­ture?

Ac­cess Bank, Guar­anty Trust Bank and Zenith Bank are our bank­ing part­ners on the pro­gramme. They will pro­vide fund­ing and bank­ing men­tor­ing.

We also have Fi­nan­cial De­riv­a­tives Com­pany, LBS and FSDH pro­vid­ing us with re­source peo­ple, train­ing and ad­vi­sory ser­vices for the pro­gramme.

What in­cited this step to be taken with Arise Fash­ion Week?

THISDAY/ Arise has a long tra­di­tion of pro­mot­ing and sup­port­ing Africa’s Fash­ion in­dus­try and it’s play­ers. It’s Arise Fash­ion Week has al­ways at­tracted keen in­ter­na­tional in­ter­est and has played a sig­nif­i­cant role in putting African de­sign­ers on the in­ter­na­tional cen­ter stage. This ini­tia­tive is an­other plat­form fol­low­ing in that tra­di­tion. Arise has taken things to the next level with this pro­gramme in seek­ing to en­sure that African de­sign­ers are ad­e­quately em­pow­ered and po­si­tioned to com­pete in­ter­na­tion­ally.

How does the pro­gram work?

The AFMMP will give de­sign­ers the op­por­tu­nity to hone in their cre­ative and busi­ness skills through a se­ries of pro­fes­sional high im­pact train­ing and men­tor­ing ses­sions that will teach them all they need to know about run­ning suc­cess­ful fash­ion brands. They will also in the course of these ses­sions be re­quired to start and fin­ish a busi­ness plan which will form the ba­sis for ex­pen­di­ture af­ter they have re­ceived the grants.

How do par­tic­i­pat­ing de­sign­ers be­come el­i­gi­ble for the pro­gramme?

De­sign­ers will be se­lected from those who par­tic­i­pated in the Arise Fash­ion Week. Or­ga­niz­ers will be invit­ing de­sign­ers based on their fash­ion cre­ativ­ity, high qual­ity fin­ish­ing of their gar­ments and over­all ex­e­cu­tion.

How much is this seed money?

De­sign­ers that can suc­cess­fully de­fend their busi­ness plans will re­ceive 10mil­lion Naira each.

De­sign­ers will be re­quired to open ac­counts in the des­ig­nated banks. Funds will be given on a very low in­ter­est ba­sis and will be closely mon­i­tored by the bank­ing part­ners to en­sure that they make the de­sired im­pact on the busi­nesses. Busi­ness plans will be pre­sented in the course of the pro­gramme and ap­proved by our re­source peo­ple while bank­ing men­tors will su­per­vise ex­pen­di­ture. Funds al­lo­cated to each de­signer will be ex­pected to fund the busi­ness plans.

Will there be a su­per­vi­sory body to en­sure the money is be­ing used prop­erly?

The bank­ing men­tor will be largely re­spon­si­ble for en­sur­ing money is ju­di­ciously spent.

What do the de­sign­ers need to do to make them el­i­gi­ble for this in­vest­ment?

Par­tic­i­pa­tion in the Arise Fash­ion Week is the first step and then the cre­ativ­ity of their de­signs and the drive to move to the next level in their ca­reers is an­other es­sen­tial pre­con­di­tion be­cause this will drive them to crest and ex­e­cute work that is pre­sentable any­where in the world. These are the kind.s..oc­fodnes­tign­nueerds tfhraotmwill­lab­set iwn­veit­ekd to join the AFMMP.

Is the pro­gram a one-off ven­ture?

It is an on­go­ing pro­gramme which Arise plans to sus­tain.

What ef­fect do you think this will have on Arise Fash­ion Week long term?

It will cer­tainly at­tract more de­sign­ers to par­tic­i­pate in the Arise Fash­ion Week and def­i­nitely im­pact on the qual­ity of the de­sign­ers out­put. The knowl­edge that they have the op­por­tu­nity not just to dis­play their cre­ativ­ity but also at­tract much needed fund­ing is ad­di­tional mo­ti­va­tion for de­sign­ers to put their best foot for­ward.

What did you think of the re­cent Arise Fash­ion Week a few days ago?

It ex­ceeded ex­pec­ta­tion es­pe­cially in terms of ex­pos­ing African de­sign­ers to the world. The re­sults of thus ex­po­sure is al­ready be­ing felt by the de­sign­ers. A num­ber of mod­els have been cho­sen by in­ter­na­tional scouts, and also some de­sign­ers, to par­tic­i­pate in other very vis­i­ble in­ter­na­tional fash­ion projects.

Newspapers in English

Newspapers from Nigeria

© PressReader. All rights reserved.