Binatone Unveils Ital 1660 Fan
One of the leading electronics manufacturer, Binatone Industries has launched a new fan called “Ital 1660” into the Nigerian electronics market just as it is planning to formally introduce the world’s first-Tower Fan with a digital music system into Nigeria and other African countries.
The Managing Director of Binatone in Nigeria, Mr. Prasun Banerjee said in a statement that the latest addition to its wide range of fans is the result of a constant desire to bring continuously better products to the Nigerian consumers.
“Binatone engaged the renowned Italian designer, Gina Gianni, to design a fan that would enhance the decor of any household and become a talking point for any visiting guest. She worked closely with the Binatone engineers to ensure that good design was paired with outstanding performance and high reliability. The result is the spectacular ITAL-1660.”
“We are so excited to have this cutting edge product brought to the African and Nigerian consumer. Products that are designed for the local needs at prices our customers can afford. The ITAL-1660 looks more like a work of art than a product and we are just three months away from launching the Music Fan, emphasizing all the more that Binatone is always looking to bring us tomorrow’s products today.” he added
He stated that while the company believes that all products should be made to be functional and technically sound, there is no reason why that should mean a trade-off for good design and affordability pointing out that Binatone, the London based company that specializes in domestic appliances is a brand that exemplifies this.