Entrepreneurship: West African Ceramics Partners OC Don PF Investment

The on-going nation-wide deployment drive of mega tiles showrooms and experience centers by leading tiles manufacturer, West African Ceramics Ltd have berthed in Osogbo, Osun State.

Also Don PF Investment limited has vowed to Train over 2,000Youths for entrepreneurship development in order to improve the nation’s economy and make Nigerian youths be self -reliant.

This is the most recent and sixth showroom established since the company launched showroom deployment drive last year Located in the heart of Osogbo, the showroom was set up under the aegis of OC Don Doors Building Ltd, a major building material dealer in Osogbo.

Speaking during the inauguration ceremony, the Executive Chairman of West African Ceramics Ltd., Alhaji Lawal Idirisu said that the new showroom is designed to enlighten customers about the applications of various designs and types of tiles in a building project and to create an unprecedented shopping experience for architects, builders, contractors and project owners carrying out building projects in the State of Osun and neighboring cities.

“This royal exclusive showroom initiative was born out of the necessity to ensure royal brand of tiles are easily accessible and available to architects, builders, contractors, and project owners.

It is a one-stop shop for all products under the royal brand stable which will no doubt elevate the trade experience of our dealers to a whole new modern level. Architects, Builders currently engaged in ongoing projects would save a lot of money and logistics cost as they would not need to travel long distances to procure tiles, etc.” Rao explained.

Speaking further, Lawal called on consumers to learn more about tile applications.

He said that the showroom is equipped with application set up such as Bathroom set up; Living Room set up; Kitchen Set Up; and Office space set up and a trained Customer Relationship Manager armed with vast knowledge on tiles to educate and incisively advise customers on types of tiles and designs suitable for applications in their building projects. He said that the company has introduced new extensions such as the Royal Innovative Grout, Royal Adhesive and Royal 80 x 80 Beige Matt.

However, an entrepreneur, and the Chairman/MD of OC DON PF Investment Company Limited, Mr. Ike Donald Obiora hailed the establishment of the mega showroom. “Indeed, building project owners, architects and contractors can now enjoy the kind of experience in shopping that is obtainable in the European markets and other developed societies.

According to him I want to encourage us to patronize these local products as it boast of high quality tiles as in Italy, Spain, China and other countries.

Therefore, we should encourage the Naira to rebound by patronising local purchase of tiles.” Obiora said.

The entrepreneur, Ike Donald Obiora, has charged the youth to develop entrepreneurial skills in order to improve their lives as well as drive the country’s economic growth.

Obiora noted that entrepreneurship, aside helping citizens to attain personal development, has always been a backbone of every strong economy.

Obiora pointed out that it was necessary for the Nigerian youths to develop skills and come out with new open up new businesses so as to create employment opportunity for others.

The Chief Executive Officer, Don Investment limited, also noted that said the key skills any entrepreneur should possess are the ability to set goals and to manage time, money and other resources.

He charged the youths on the need for them to engage in business activities which would help them to be self-reliant, saying they should take up entrepreneurial skills they might have acquire in the company to improve their lives.

While calling on the governments at all level to partner with the company sponsoring youths for entrepreneurship programme in the company, Obiora said no fewer than 40 youths have engaging the various entrepreneurial skill.

He said governments should live up to its responsibilities in the area of youth encouragement so as to be able to be self -reliant.