THISDAY

All-new Fiat Tipo Presents new Challenge in Nigeria’s Car Segment

- Stories by Bennett Oghifo

Nigerians, theall-new Fiat Tipois in town and it brings with it the bloodline of two mean machines, the Ferrari and Masaratti, because the same scientists and engineers created its engine. The FIAT Tipo is a saloon car in the C-segment of the auto industry where the likes of Toyota Corolla, Hyundai Elantra, Kia Cerato and will be available through Weststar and her dealership­s from this month with up-to-the minute aftersales service, said Mr. Mirko Plath, CEO/ Managing Director, Weststar Associates limited, the auhorised representa­tive in Nigeria. Regardless of the safety- six airbags- and other highly irresistib­le features of the car, there is an understand­ing with Air France that should be a great magnet. Plat said, “In partnershi­p with Air France, a 10% discount to Europe will be available (together with an additional 5% discount totaling 15% discount if travelling to Italy or London) for the first 20 purchasers of the FIAT Tipo. This promotion will last from 24th of May to 30th July 2017 and travel period is 2017. (Terms and conditions apply) “We have listened to our customers and after many months of research translated into extraordin­ary task to make the dream come true, especially for Nigeria.” The CEO of Weststar said, “Bringing Fiat back home, a brand and its products that thoroughly satisfies and excites, despite the present economic circumstan­ces in the country and all the other changes.” He said the Fiat motto, ‘Driven By Passion’, inspired the company to deliver more for less,” adding that Fiat was back in Nigeria. “This Italian brand promises to match the superior standard set by all the other brands we represent here in Nigeria,” he said. The Italian brand – FIAT, is known for their passion to manufactur­e cars that represent a progressiv­e automotive future. In October 2014, FCAwas listed on the New York and Milan stock exchange thus declaring the merger between Chrysler Group and FIAT automobile companies. FIAT’s alliance with Chrysler® Group now provides a more competitiv­e advantage with higher access to new technologi­es and advanced engineerin­g solutions. FIAT cars, he said are known for versatilit­y, large interior space and compact exterior dimensions. These winning features are found on the new Tipo, a practical, functional model which in perfect FIAT tradition ensures the best equipment-to-price ratio, this being the real value of any industrial product.

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Fiat Tigo

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