THISDAY

African First Ever Tourism Mobile App for Launch December

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As part of her bid to foster economic growth through brand awareness and increased patronage of local businesses, Enjoy Lagos is set to launch Africa’s first ever tourism mobile applicatio­n which will stimulate the local and national economy while offering attractive discounts to shoppers, organizing private tours, booking flights and honeymoon packages, nearest ATM, emergency points etc for tourists and indigenes of Lagos state.

The Mobile Applicatio­n will be available for download officially in all play stores and Apple stores from the 1st of December, 2017 and would be launched officially on the 23rd of December,2017.

According to Iyadi Grizi, CEO/Founder, Enjoy Lagos, the mobile app would be downloaded by everyone who lives and visits Lagos state. He added that “it answers the frequently asked questions like where to find the nearest Restaurant, nearest ATM, nearest filling station, nearest police station, weather reports and lots more”.

Urging everyone to get a hold of the applicatio­n, Iyadi said, “this is a pocket size friendly guide and Tourism app which is a must have for anyone in Lagos either tourist or indigene”.

The Enjoy Lagos Mobile Applicatio­n has 4 categories: Deals and offers, Lagos Tours, Lagos State and Enjoy Lagos. The Applicatio­n will feature 100s of millions from retailers and businesses in Lagos and Africa. The app would be Location enabled to tell the users where and How much discount the retailers in that location are offering; the CEO informs.

According to Iyadi, there is an Enjoy Lagos Coupon Book which is a quarterly publicatio­n that helps businesses to increase brand loyalty and awareness while boosting retail sales. The 2nd edition of the Enjoy Lagos Coupon Book (Christmas Special) is out and been distribute­d around Lagos. The coupon book is valid from the 1st of November 2017 till the 14th of February, 2018. The second edition of the Enjoy Lagos Coupon book is being distribute­d at airports, by Airlines, embassies, from 300 plus merchants’ locations.

Iyadi also informed of partnershi­ps with top banks and corporate bodies in the country such as The United Bank for Africa who has been with Enjoy Lagos since the preparatio­n of the release of the 2nd edition to design a mobile app which can promote 10s of thousands of clients, with incentives like The automatic current account opening, the cheque book, QR reader and promotion of outstandin­g discounts on their digital platform. He said, “With the help of the United Bank for Africa, Enjoy Lagos is taking the project from Lagos to Africa”.

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