THISDAY

HMD Sponsors Event for Startups

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As part of efforts to support tech startups in Nigeria, HMD Global, the Home of Nokia phones is sponsoring Techpoint Build 2018 billed for the Landmark Event Centre, Lagos, from 25th - 27th of January 2018. The event’s theme is “Using technology to Accelerate the Nation’s Economy”. Organised by TechPoint.ng, Nigeria’s largest chronicler of tech developmen­tswiththeg­oalofencou­raginginno­vationandt­echnology to bring revolution­ary change to Nigeria’s economy, the event is billed to showcase creativity and innovation from several Nigerian tech start-ups. Head of Marketing, West Africa, HMD Global, Olumide Balogun explained that technology developmen­t is an essential factor if Nigeria’s economy is to grow, hence, the company’s support of Techpoint Build 2018. According to Balogun, “Unquestion­ably, there are endless opportunit­ies for individual­s and for the nation through the proper utilisatio­n of technology. As an organisati­on, we believe that the unity or coming together of tech startups, to debate actionable ideas, for economic developmen­t is laudable and that is why HMD Global, the Home of Nokia phones is taking part in this event.” Highlight of the event will be a panel discussion on the topic: “Where is the market: offline or online?” Discussant­s will include Olumide Balogun, Head of Marketing, West Africa, HMD; Lanre Akinlagun, Founder Drinks.ng; Jason Njoku, CEO Iroko Partners; and, Lola Cardoso, Head, Corporate Strategy and Innovation at Union Bank. The panelists will critically examine the scope of the Nigerian online and offline markets. The discussion will focus on themes such as the cost of customer acquisitio­n, market dynamics, go-to-market strategy, the readiness of the Nigerian market, amongst other issues.

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