TOSIN AJIBADE HOSTS SUCCESSFUL INFLUENCER MARKETING TRAINING
Popular blogger and social media influencer, Tosin Ajibade, also known as Olorisupergal, recently held an influencer marketing training for entrepreneurs and digital media enthusiasts recently at ILX Centre Lekki, Lagos.
The event had four influential speakers who analysed and explained influencer marketing to the trainees, and they include, Olorisupergal, Sisi Yemmie, Femi Bakre of KraksTV, and RonkeFella.
Nollywood actress, Caroline Danjuma is back on set, acting. This time, she features on the TV series, Royal Castle directed by award-winning Nollywood film maker/actor, Elvis Chucks. In the series, Caroline is tied to the family of a corrupt police officer, DSP Johnson Gomez, played by Alex Usifo and his illegitimate son, Soji, played by Baaj Adebule.
They plot to take over the Castle with their power prowess and good looks. The Quest for power and fame with fortune becomes obvious by the vicious Gomez Family, who will stop at nothing to put the Adesanya’s Down.
However, little did they know that Sawyer, played by Enyinna Nwigwe has it all figured out.
The cast of ‘Royal Castle’ produced by Diamond Groove Pictures, includes Alex Usifo, Caroline Danjuma, Enyinna Nwigwe, Rekiya Atta, Laz Ekwueme, Deyemi Okolawon, Helen Paul, Sika Osei, Mawuli Gavor, and others.
Olorisupergal began the seminar by talking about who an influencer is, and in her words, “An influencer is a person, connecting to different people or an organisation through social media, using their opinion to influence people and their choices”. According to her, a lot of brands are in search of such people. She described, elaborately, the various types of influencers and their relevance to the society.
Femi Bakre of Kraks TV, who was also one of the speakers, talked on how to get started and the tools that can help the work easily.
He went on to describe how hestartedandtheimportanceof research at the beginning. Femi gave out some social media tools that can help make the workload easy for an influencer. He introduced attendees to tools like Buffer, wunderlist, yandex.com and more.
Sisi Yemmie shared with the participants, a story of how she became a YouTuber and the challenges she encountered. Sisi Yemmie went on to encourage the student to always carefully grow and engage their audience. She said, “be strategic, and it’s important to know your brand and be consistent.”