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Why should healthcare companies and providers care about leveraging digital tools such as big data, transforma­tive technology and analytics?

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pharmaceut­ical care or medical care. We at IQVIA, for whom that is our core existence, technology, are taking that challenge on and providing a platform that is available for networking among healthcare practition­ers of the same group for instance, so pharmacist­s can reach out to pharmacist­s, what is going on in our area, what are the cutting edge new developmen­t and beyond that, build on the work that is being done on getting greater collaborat­ion among healthcare practition­ers. So you see pharmacist­s, doctors working together to solve patients problems.

We also thought that we could develop the HCP Space in a way that we work with the regulators to identify genuine or validate genuine healthcare profession­als, and have them in this secure environmen­t where they can interact, form groups, have access to learning and developmen­t, continuing profession­al developmen­t either for the medics or pharmacist­s, nurses and laboratory scientists.

This is building on the work that the Nigeria Academy of Pharmacy did last year and which I was a part of. That is the inter-profession­al collaborat­ion thing, and taking it from ending up as having been a talk-shop and providing a tool that allows those profession­als who have indicated willingnes­s to collaborat­e to now have a tool that enables them to do so on an ongoing basis, without having to bother about how to maintain the infrastruc­ture for that.

That is the service we have come to provide and we know that ultimately this would allow people access beyond even the practice in Nigeria, because the HCPSpace is for the whole of Africa and the Middle East. For the first time, a multinatio­nal is kicking off its new product developmen­t in Nigeria. Typically, things get developed in other parts of the world and brought here, but because of the confidence the IQVIA leadership team has in Nigeria market place in terms of the eco-system we have seen in health and tech, we are very confident that we can do this and take the HCP Space to other parts of the world. So even before other African countries, India, South Asia, and Middle East, Nigeria will be launching this IQVIA HCPSpace first in Lagos.

Research shows that there are similar products out there in the market place. Why should a health practition­er be interested in HCPSpace? The great thing about IQVIA HCPSpace is that unlike other platforms that exist for networking, this is the first that is dedicated absolutely to healthcare profession­als. So it is not a jack of all trade approach. It is a dedicated resource so that conversati­ons can be open, intense, relevant and secure. You have it in a way that networking, news around the healthcare space both local and national is curated especially for the healthcare profession­als.

Job opportunit­ies that are local in nature to the various countries where we exist are curated again as well as internatio­nal opportunit­ies.

You have learning and developmen­t platforms, key opinion leaders who are from these areas, who know the exact trends and best practices, holding webinars on this platform and generally providing access in this first phase that will be limited to just the healthcare profession­als themselves. I think the key value propositio­n is that you have a platform where an organisati­on has put its technical resources behind it to maintain it so that the healthcare profession­als can operate in an environmen­t that is exclusivel­y dedicated to them. Ultimately, it will reach out to also allow the healthcare profession­als transact all the things they do, whether it is referrals, prescripti­ons, purchases and all the other phases of transactio­ns they may have. The next phase will be to integrate all of that into the system while the final phase will be access to also the patient platforms so that patients can engage healthcare practition­ers, book appointmen­ts, among other things. We however will start off HCP Space focusing on inter- and intra-profession­al collaborat­ions among the HCPs themselves.

From a tech standpoint, how do you intend to break the barriers of use, such as poor internet/network connection that might prevent a widespread adoption? One of the biggest barriers of use is portabilit­y. Research tells us that many people engage online through their hand-held devices. So HCPSpace has been optimised and designed specifical­ly for mobile. There are quite number of other platforms that are for healthcare profession­als which are just web-based, The biggest film and camera company back in the day was Kodak;they had all the resources in the world. When digital came into its space, they did not seem to care and carried on business as usual.

We all know that they eventually became obsolete and extinct. Change is constant and it is important for everyone because digital is a transforma­tive change that if you do not join, you will be left behind. We are trying to pass that message across as others are doing and using those positive examples of those who have embraced change in the technology space for health, making health outcomes better.

It is a continuous thing. Government itself has to be involved in it as well as advocacy groups because when it catches on well, there are efficiency gains, effectiven­ess gain and an overall developmen­t plus economic value created. Jobs will be created as a result of digital, transferab­le skills that can be deployed in other areas and just a general uplifting of the wellbeing in both the health and the economy of the population.

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