THISDAY

Budding Entreprene­urs Gear up for Charles O’Tudor Brand Master Class Season Two

-

Widely acknowledg­ed brand strategist and vast entreprene­ur, Charles O’Tudor is gearing up to hold the second edition of the most anticipate­d Charles O’Tudor Brand Master Class Season Two (COBM02).

The event which coincides with O’Tudor’s 47th birthday is a special birthday anniversar­y give back to the society and its first edition which held last year had 460 entreprene­urs in attendance. The anticipati­on and clamour for participat­ion since O’Tudor unveiled plans for the second edition has consistent­ly been on the rise.

Just like the first edition, the ‘Charles O’Tudor Brand Master Class’ will feature stirring and innovative sessions where partakers will be led on how to plan, build and implement a winning brand from brief to creation and implementa­tion. In one of his social media posts, O’Tudor said the brand master class is for “entreprene­urs who are passionate about growth, who desire real impact and are hungry for improvemen­t. Entreprene­urship has been found to be capable of making greater impact on the economy and nation, the quality of life of her people through economic growth, employment generation and reposition­ing Nigeria as an emerging economic giant. It’s for these reasons that I have chosen to give back to Nigeria through the Charles O’Tudor Brand Master Class Series For Exceptiona­l Entreprene­urs.” `

As part of the build up to the event, some of the speakers have been unveiled and it seems O’Tudor wants this year’s participan­ts to learn from other successful world renowned brand strategist­s. British-born Claudine Moore who owns an impressive PR and communicat­ions career that spans top global agencies and Fortune 100 brands across multiple markets has been confirmed as one of the speakers. Claudine has held senior leadership roles in agencies such as McCann Erickson (MRM) and Grey. She was also the US Regional Director, Media, Marketing and Business Developmen­t for PR giant, Hill and Knowlton Strategies. Also confirmed as one of the speakers, is Musheer Alambert, who has over 12 years of experience in financial industry, working on assignment­s in North America, Europe, Africa, and the Middle East. Most recently, he led multinatio­nal engagement teams to manage audits for the National Bank of Abu Dhabi across its global network, which extends to 150 locations and 18 countries, and has assets over $100 billion. The last but not the least is Nigeria’s Chukwuka Monye, the Managing Partner of Ciuci Consulting and Director General of Delta Economic Summit Group. Chukwuka is an innovation strategist, corporate developmen­t and consumer intelligen­ce expert.

One of the event’s sponsors, African Wealth Report has also volunteere­d to sponsor the best five entreprene­urs with the most resounding business plans to Switzerlan­d to gain more skills acquisitio­n. Air Peace will also be giving out five free local return tickets to outstandin­g entreprene­urs who can distinguis­h themselves in their chosen fields. Charles O’Tudor has earlier announced that he will be hosting 1007 entreprene­urs this year selected based on viability of their businesses and the submitted rationale behind their desire to be at the ‘Master Class’, after applying online at www.charlesotu­dor. com/register . The event is scheduled to hold on June 20, 2018 by 10am at The Coliseum, Lekki.

Charles O'Tudor is Africa’s premiere brand strategist and engagement consultant. Over the years, he has enriched the branding landscape with his innovative approach to brand building across all sectors of the economy. An alumnus of the prestigiou­s wits business school in South Africa, he is the Principal Consultant of ADSTRAT Brand Management Consultant­s, a firm renowned for its out of box approach to brand strategy and engagement. He is an accomplish­ed author, public speaker and thought leader.

 ??  ?? O'Tudor
O'Tudor

Newspapers in English

Newspapers from Nigeria