Business Owners Urged to Explore Opportunities in Nigeria’s Economy

Entrepreneurs’ Organisation, the global thought leader in entrepreneurship, has called on business owners to look beyond the challenging economic climate in the country and explore the opportunities which abound in the weak economy.

President of the Lagos Chapter of EO, Mr. Sunday Gbenjo, made the call at the EO Lagos Learning Event, an experience sharing forum, featuring the President/CEO, Beloxxi Industries Limited, Mr. Obi Ezeude.

Gbenjo said: “When the going gets tough, the tough gets going. Rather than worrying and complaining about this challenging time, this is the real time for entrepreneurs to come together and learn about the tools to weather the storm. It is when things are really tough that certain opportunities show up for discerning investors to tap.”

The event tagged, “Tales by Moonlight: An Evening with Obi Ezeude,” featured the Beloxxi CEO as the guest speaker as he shared with the entrepreneurs the moving story of his company, describing his story as a pure Nigerian story.

In his presentation titled, Zero to Hero: My Success Story, Ezeude spoke on the vision and idea behind Beloxxi, the No. 1 indigenous biscuit producing company, disclosing that he was able to transform the company from a humble beginning to a multi-million dollar empire within just a few years through his uncommon doggedness and by sticking, strictly , to core business values as well as his trust in God.

Speaking on his initial challenges, Ezeude said: “The problem in Nigeria is that you have a beautiful idea but nobody believes in you. So, it’s between you and your God.” He encouraged the entrepreneurs present at the event not to give up on their dreams and visions but learn from his story, saying nothing is impossible with discipline, doggedness and trust in God.

Welcoming the entrepreneurs to the unique event, the Finance Chair, EO Lagos, Saidu Basharu, urged members to learn from the business template of the Beloxxi boss, whom he described as a good role model.

“In EO, everything is possible…we like to be creative. But as a member, you are not allowed to advise, rather, we share experience,” Basharu said.