THISDAY

Nigerian Travellers To Enjoy Food, Wine Channels On ICE

- Emma Okonji

Nigerian Travellers can now enjoy the newly introduced Food and Wine Channels on the award winning Inflight Communicat­ion and Entertainm­ent channel in order to get the behind-the-scene view of how the airline make its on-board menus and its works with global partners. The channels give an inside look into Emirates’ US $700 million dollar investment in fine wines and its regional and seasonal food menus prepared by award-winning chefs. Both the Emirates Food and Wine Channels can now be viewed on all flights. The Food Channel showcases the detail that goes into menu developmen­t by Emirates Chefs and ingredient sourcing for onboard meals. The airline serves about 110 million meals each year with the same attention to detail in First Class, Business Class and Economy Class. Each episode explores how the airline brings the finest products on board through long standing partnershi­ps worldwide, including local suppliers and artisans. The first two episodes take the viewer to Umbria, Italy, where Emirates purchases its olive oil from Monte Vibiano and to Sri Lanka to understand how the Dilmah tea is selected to be served on board.

The episodes also feature some recipes from its regionally inspired onboard menus so customers can recreate Emirates’ signature Prawn Machbous, or learn how to make a classic crepe at home. The recipes can also be found on emirates.com. The Food Channel was launched with two episodes and more episodes will be added next year. The Emirates’ Senior Vice President, Catering, Joost Heymeijer, stated: “We go to great lengths to present our customers in every class with a great dining experience. A lot of detail goes into preparing the meals and choosing the wines. The channels give viewers access to our food and beverage philosophy, the catering strategy and how we work with our partners. In addition, our tutorials and recipes give our customers something interestin­g to ‘take home’ with them.”

“So if you’re enjoying a fine wine like Château Haut Brion 2004 on board, there is an accompanyi­ng wine tutorial to help you appreciate and understand its nuances and what makes it unique. Similarly, if you’ve just enjoyed the Braised Coconut Beef Short Ribs served on your flight and want to recreate it at home, we have that recipe on the Food Channel,” he added.

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