YANNICK PHILIPPE: WHY SOCIAL MEDIA COMEDIANS ARE BAGGING BIG DEALS

It’s no longer news that comedians who rose to fame with the emergence of social media are speedily giving mainstream comedians a run for their money.

For multi-talented, actor, rapper and comedian, Philippe Yannick Iwuegbu, better known with the stage name, Yannick Philippe, it now pays more to be a popular social media comedian and influencer.

“As one who doubles as a content creator, I am proud to say Nigerian comedy has taken over the industry in Africa.

These days, those of us that do comedy on social media, are speedily taking over the mic from the stand-up comedians we grew up watching on TV.”

Yannick encouraged all hands to be on deck to move this new found industry higher, especially brands who are out to reach their youthful target audience.

On his style of comedy, the Imo State-born act said: “I am not the type that dresses up in my mother’s gown or fights to win a huge audience, but I am an actor/performer that creates very good contents, as well as trying to position myself ahead of my peers with a unique unusual performance via my Instagram page. I have a very fast growing Instagram account. I also hope to reach up to a hundred thousand in a short run. For now, I just want to prove myself as a sensation this year and also work to collaborate with brands that are willing to work with me,’’ he said.