Stanbic IBTC Wins Social Media Award

Stanbic IBTC Bank Plc, a subsidiary of Stanbic IBTC Holdings Plc, has been named amongst theTop 100 banks utilising social media globally.

A statement explained that theTop 100 list recently released byThe Financial Brand, reflected that Stanbic IBTC Bank emerged number 55 on the list of global social media savvy banks for the third quarter of 2019. It further stated that the Top 100 list was made up of banks and credit unions who were considered adept at using major social media channels. The criteria which was adopted in adjudging Stanbic IBTC Bank as the 55th in the list of global banks included Facebook ‘Likes’, Twitter followers, most tweets sent, most Twitter accounts followed, most YouTube video views and most YouTube subscribers.

It noted that Stanbic IBTC Bank’s social media statistics reflected that the financial institution had 593,055 Facebook ‘Likes’, 240,555 Twitter followers and 8,676,407 YouTube videos, as at the period the third quarter report was released.

Speaking on the feat, the Chief Executive, Stanbic IBTC Bank Plc, Dr. Demola Sogunle, described the feat as a result of the bank’s agility and continuous innovative exercises.

He added: “I am delighted that Stanbic IBTC Bank emerged as one of the top banks effectively utilising social media, globally.

“It is proof that even though we are a Nigerian bank, we are taking giant strides globally in the social media space.This is also a reflection that our digitisation agenda is producing results.”

Sogunle further stated that the bank’s presence on social media was part of an innovative outline geared towards ensuring that it provides unparalleled levels of services to its customers.