THISDAY

Youth Devt: MTN Nigeria Announces One-day Kid CEO

- Uchechukwu Nnaike

In line with its commitment to youth developmen­t, MTN Nigeria recently announced 14-year-old Ifeoluwa Ademuwa of Chrisfield College, Ikorodu, Lagos as its first one-day kid CEO. The one-day CEO title was part of Ademuwa’s reward for emerging winner of the maiden edition of the Lagos State Private Schools’ Spelling Bee Competitio­n, sponsored by MTN Nigeria. He also received a cheque of N500,000, while the four runners-up got cash rewards ranging from N100,000 to N300,000.

He was announced winner following five months of fast-paced competitio­n that featured 70 secondary schools and about 1,000 students in the state.

Ademuwa recently assumed the role of the CEO for one day at the company’s headquarte­rs in Ikoyi, Lagos; the highlight of his day was when he welcomed dignitarie­s to the 5G demonstrat­ion at the same venue. He was also on hand to receive the state Governor, Babajide Sanwo-Olu, represente­d by the Secretary to the State Government, Mrs. Folasade Jaji, the Oba of Lagos, Oba Rilwan Akiolu and other dignitarie­s.

Speaking at the event, the Chief Marketing Officer, MTN Nigeria, Rahul De said: “The one-day CEO experience will open the winner and his peers to an aspect of life that is interestin­g. I believe the process will enhance their overall developmen­t. We are glad to be part of this, which further affirms our commitment to equipping young Nigerians. This is one of the cardinal reasons we introduced mPulse.

“With MTN mPulse, we seek to show children and parents that a well-grounded educationa­l and ‘fun-based’ platform can expand the future beyond what we have predicted. I am excited for the thousands of children that have stepped up to the podium to participat­e since the competitio­n began. They have taken the first steps towards transformi­ng their lives and we are very proud of them,” he said.

The General Manager, Consumer Segment, MTN Nigeria, Mr. Oluwole Rawa stated that the competitio­n was in line with the company’s desire to be more involved in the developmen­t of Nigerian children from a tender age, adding that the teen segment that was recently created is meant to educate the youths and it is all about learn, play and shine.

“On the teen website, there are things around learning, games and things that can help bring out the entreprene­urship juice in the children.”

He said the company hopes to involve public schools in the competitio­n and also make it nationwide in future.

Sharing his experience, Ademuwa said: “I didn’t know that the CEO for a day would be this massive. I am not sure how to thank MTN. This has been an unbelievab­le experience. Thank you so much.”

He also thanked his school for the chance to live out one of his dreams.

On the secret of his success at the competitio­n, he said he read more, practiced words more and slept late most times and

He advised other students to always work hard and aim higher, and that they should not be satisfied with theit current position, but always strive to be better.

The Lagos State Private Schools Spelling Bee competitio­n was organised in partnershi­p with the National Associatio­n of Proprietor­s of Private Schools (Lagos State chapter). The competitio­n commenced in June 2019 with the intra school phase. Each participat­ing school had 21 spellers with five spellers advancing to the next stage. The competitio­n progressed to the semi-final/inter-school stage at six different district locations; the stage produced 31 outstandin­g spellers from 26 schools.

KEHINDE OMORU

www.kayomoru.com

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