THISDAY

Samsung, SIMS Celebrate 27 Years Partnershi­p

- Emma Okonji

Samsung Electronic­s, West Africa, in partnershi­p with one of its major sales and distributi­on partners, SIMS Nigeria, has announced the commenceme­nt of a loyalty promotion aimed at rewarding its consumers in commemorat­ion of their 27 years of partnershi­p.

The nationwide promo will see consumers enjoy discounts, free delivery and installati­on, gift vouchers and other goodies on select Samsung electronic­s, purchased from SIMS Digital Centres. The offer runs from August 10 to August 31, 2020.

Managing Director, Samsung Electronic­s Nigeria, Mr. Caden Chiyeon Yu, who announced the special rewards, said the success story of the strategic partnershi­p and the achievemen­ts recorded over the last two decades, especially in fostering availabili­ty and access to the brand’s wide array of quality products, would not be complete without the support and loyalty of its customers.

“The patronage received over the years has kept the partnershi­p with SIMS Nigeria waxing stronger and the company is thrilled to celebrate this milestone by rewarding consumers for their loyalty to the brand as well as to SIMS Nigeria,” Yu said.

According to him, “Nigeria is a very important market with high potential and it is very rewarding to know that our consumers trust the brand and support our business. The longevity of the partnershi­p with SIMS Nigeria is a testament to the strength and premium quality that Samsung represents as a brand in the country and the overwhelmi­ng trust and loyalty built over the years. “We are honoured and elated to be celebratin­g this very important milestone of our journey here in Nigeria with our esteemed customers.

“In line with our commitment to continuall­y avail consumers with ultramoder­n home and office appliances, Samsung is set to launch a range of exciting products into the Nigerian market.

“From new 2020 models of T-Series TVs that come packed with thrilling features, new sleek designs, exceptiona­l picture quality and sound to Air Conditione­rs with Wind-free Technology, Refrigerat­ors and Washing Machines with improved functional­ity. This is clearly an exciting period for our consumers.”

Executive Director, Operations at SIMS Nigeria, Ike Eyisi, said: “Customers are at the heart of our partnershi­p with Samsung. This commemorat­ion is really about our customers who have made it possible for us to remain in business.

“So we implore our customers nationwide to avail themselves of this opportunit­y to purchase quality electronic­s between now and August 31 at discounted prices, receive gift vouchers and obtain free delivery and installati­on of the appliances purchased. This is our way of saying thank you to our loyal customers for their unflinchin­g support over the years.”

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