Genesis ranked highest premium brand for initial quality by J D Power
Genesis has ranked highest among premium automakers in the J D Power 2017 US Initial Quality Study (IQS) study. This was the very first time that the Genesis brand was included in the study. There were 13 brands in the premium segment. IQS, now in its 31st year, serves as the industry benchmark for new-vehicle quality measured at 90 days of ownership.
“Achieving the highest ranking among premium brands is a fantastic introduction into the IQS survey for Genesis,” said Erwin Raphael, general manager of Genesis in the US.
The 2017 IQS is based on responses from nearly 80,000 purchasers and lessees of new 2017 model-year vehicles surveyed after 90 days of ownership. The study uses a 233-question survey designed to provide manufacturers with information to facilitate the identification of problems and drive product improvement.
Head of Genesis Brand, Manfred Fitzgerald, said, “Receiving this award in our very first year in the US market is a strong testament towards the commitment and meticulous work of Genesis. We are definitely on the right track, but this is just the beginning. There is absolutely no compromise when it comes to the quality and safety of our vehicles. We will continue to hold our current and future products to the highest standard to become the most desirable and trusted brand for customers.”
The newest luxury car brand, the Genesis has recently arrived in Oman. Genesis strives to make a positive difference in the lives of discerning customers, thus becoming an important element of their lifestyle. As a design-focused brand, Genesis has introduced fascinating models that embody athletic elegance.
Currently the brand Genesis will offer two luxury car models, G90 and G80. Offering superior levels of comfort and technology, advanced safety and driver assistance features and a choice of three V6 and V8 engines including an all-new twin-turbo option, the G90 has been engineered from the ground up to offer elite customers a distinctive choice.
Genesis aims to create cars around customers’ unique lifestyles, with a strong emphasis on originality. The G90 is a powerful representation of the new brand’s ‘Athletic Elegance’ design language, which will be carried through to future Genesis products. The sedan creates a strong first impression on the road, with a prominent bonnet, long wheelbase and short front and rear overhangs creating an immediate sense of purpose.
G90 powertrain options include a 3.8l direct injected V6, an all-new 3.3l direct-injected, twinturbocharged V6 or the awardwinning Tau 5l direct-injected V8 for ultimate power, coupled to an eight-speed, automatic transmission. With advanced technological innovation at its core, the G90 features Genesis Smart Sense, a suite of driver safety technologies. These features cover the full spectrum of active and passive safety, from driver alertness and focus to total occupant safety and also the safety of other drivers around.
The G80 is more driver-focused which shall be followed by its sports variant, later this year. Further, the compact G70 is planned to be introduced by this year end, while two SUVs and a sports coupe are expected by 2020 to complete an enticing six-model line-up.
All Genesis vehicles are being offered with exclusive consumer-centric programmes to elevate the luxury ownership experience through the Genesis mobile app and Genesis Connected Services, for information on the vehicle’s health, driving and maintenance information.
The Genesis experience includes complimentary maintenance, road side assistance, map care service and courtesy car service. These apart, Genesis customers are entitled to five years/unlimited mileage manufacturer warranty and will also get complimentary Genesis Concierge Services, providing Genesis owners with an integrated solution to provide lifestyle management services, combining lifestyle, travel and medical, for a period of two years.
OTE Group is the distributor for Genesis in Oman. For more details, contact 800-50003.