Lulu Hypermarket to host ‘Discover America Festival 2018’ till Oct 14

Lulu Hypermarket has launched the ‘Discover America Festival 2018’ event to promote the best of American products in Oman.

The festival, which will be held till October 14, will showcase a wide variety of products specially flown in from US for Lulu shoppers.

The festival will be held across selected Lulu branches in Oman and will feature food, non-food, health and beauty products from US at special prices.

The promotion was inaugurated by Stephanie L Hallett, deputy chief of mission at the US Embassy in Muscat, in the presence of officials, Lulu staff and customers. Lulu is hosting the festival for the fourth in Oman.

Stephanie said, “We are sure that the 'Discover America promotion would serve as a platform to familiarise and promote the best of US brands among the local communities and a large section of expatriate communities in Oman.

“Of course, it is an occasion to blend together the cultures of the two countries.”

Shabeer K A, regional director - Oman, said, "We are organising 'The Discover America' promotion for the fourth time in Oman. The promotion is definitely an exceptional opportu- nity for customers to explore and experiment the culinary delights and lifestyles of the US. We are extremely happy about the overwhelming response received from our customers. We hope to bring in more such inno- vative promotions for our shoppers in future.”

Lulu has brought in fresh and frozen foods, pies, cakes and chocolates from the best US brands for the promotion. Special in-store sampling counters are being put up throughout the promotion, enabling customers to get a real taste of some of the best American delicacies on sale. The promotion will feature popular brands like Kellogg’s, McCain, Jell-O, Bertolli, Folgers, Smucker’s, Quaker, Gatorade, Pringles, Sunsweet, Hunt’s, M&M, Hershey’s, Kraft, Dole, Turkey Hill, Celeste, Eggo and many more.

With about 152 stores across the region, the Lulu Group has succeeded to carve out a niche for itself in the retail industry. The group’s unrelenting commitment to constantly deliver the best to its customers has been the reason behind its success all along the way.