OOMC signs pact with Al Raffd Fund for Tasweik initiative

MUSCAT: Following the highly successful inaugural edition, Oman Oil Marketing Company signed a new agreement with Al Raffd Fund for the second season of their comanaged Tasweik initiative. Designed to provide Small and Medium Enterprises (SMEs) across Oman with a unique opportunity to enhance their market visibility and positioning, the programme will grant ten companies funding for branding and marketing purposes.

Tariq Sulaiman al Farsi, CEO of Al Raffd Fund said, “This initiative was born from a desire to strengthen the local SME sector by nurturing their development and ability to compete with global brands. In fact, the benefits of the initiative extend far beyond our winners, as all eligible participating SMEs will receive guidance on how to best improve their brand and market presence for a sustainable future.”

David Kalife, CEO of Oman Oil Marketing Company said, “Driven by our strong belief in collaboration with the public sector and based on Tasweik’s landmark success last year, Oman Oil Marketing Company decided to continue inspiring SMEs with this ambitious and impactful initiative. More entrepreneurs will now be able to receive both the funds and the consultation they need to fulfil their business aspirations.”

He concluded, “Guided by our underlining commitment to provide more Omani businesses with the chance to establish their presence, we are confident that together we will help to boost the national economy and contribute to the country’s diversification strategy.”