A’Saffa chicken is a rich and wholesome source of protein

INDEPENDENT nutritionists and scientists have long established that fresh chicken is a rich source of nutrients and vitamins which are vital not only to a healthy balanced diet but for helping to strengthen the immune system of the body. As the acknowledged market leader in Oman and beyond in the poultry sector, A’Saffa Foods the Sultanate’s largest fully integrated poultry and allied food products brand is a clear provider of valuable protein to an ever increasing number of families and individuals across Oman. That’s not all, customers enjoy a healthy meal with A’Saffa chicken as they are fresh and naturally fed, and are 100 per cent “real halal”, strictly adhering to Sharia principles, adding to the health quotient of the chicken.

Sidhartha Lenka, Head of Marketing and Sales, A’Saffa Foods stated, “Chicken contains essential amino acids in good proportion, thus making it a rich, complete and wholesome source of protein. Since chicken is a white meat, it is also easy to digest and safe for everyday consumption in moderate amounts.”

He further stated, “A key factor that a consumer must take into consideration while buying chicken, is that the chicken that is being imported into GCC countries takes more than a few weeks to reach them, and hence cannot be considered fresh. A completely home-grown Omani brand on the other hand — A’Saffa chicken comes fresh from the farms to reach one’s nearest shopping outlet daily.”