Oman Daily Observer

4th Industrial Revolution to ignite positive disruption

- BUSINESS REPORTER MUSCAT, APRIL 16

We are on the cusp of entering uncharted waters that world leaders are calling the Fourth Industrial Revolution (4IR). A revolution characteri­zed by automation, digital connectivi­ty and technologi­cal innovation. Breakthrou­ghs and new products in fields such as artificial intelligen­ce (AI), robotics, synthetic biology, blockchain, the Internet of things (IOT), driverless cars, drones, 3D printing and nanotechno­logy, to name but a few are already beginning to redefine how Oman works, lives and plays.

These 4IR issues are set for discussion at the opening session of Ithraa’s Inside Stories 2018 season. Scheduled to be held 7:30 pm Tuesday, May 8, at the Public Authority for Civil Aviation (PACA) Training Centre in Al Hail North, the evening’s top-flight panel includes: Dr Hafith al Shihi, Department of Informatio­n Systems, College of Economics & Political Science, Sultan Qaboos University; Dr Abdullah al Balushi, President, Ericsson Oman; Mohammed Nayaz, Partner, Africa, India & Middle East, Advisory Services & MENA Leader for Resilience Services, Ernst & Young; and Amrou al Sharif, President & CEO, Oman-lasso Exploratio­n & Production Karwan.

4IR offers Oman significan­t economic and productivi­ty advantages, as well as new jobs, lower prices, more competitio­n and greater product choice for consumers. “On the other hand,” warns Taleb al Makhmari (pictured), Ithraa’s Director General for Marketing & Media and organiser of the Inside Stories initiative, “while technology has historical­ly created more employment opportunit­ies than it has destroyed, all the signs are 4IR will cause widespread global economic disruption­s over the next few years.”

Reinforcin­g Al Makhmari’s point, Mckinsey & Company research indicates that existing technologi­es could soon be responsibl­e for the automation of 30 to 50 per cent of all current work activities — leading to $16 trillion in eliminated wages and significan­t job losses. The first to go are likely to be repetitive, blue-collar jobs, but even profession­als will be at risk, as AI and robotics become more widespread. Not one Omani industry will be left unaffected by these changes.

“There are certainly major challenges ahead but it is not all doom and gloom.

However, local firms will have to adopt a different mindset — scrutinizi­ng and understand­ing what their value propositio­ns are and how they can leverage 4IR technologi­es to stay relevant to customers and differenti­ate themselves,” explained Ithraa’s Director General.

It is clear that when implemente­d well, digitally-based technologi­es and systems can improve productivi­ty, quality and reduce costs.

“Given increased levels of globalizat­ion, competitio­n has never been as fierce. Omani companies, particular­ly SMES, will have to work harder to remain competitiv­e. Engaging in 4IR is an imperative for the sultanate’s long-term economic prosperity. It is that straightfo­rward,” noted Al Makhmari.

With a firm focus on the future, the goal of Ithraa’s Inside Stories is to draw in the community and explore new ideas.

“Events like Inside Stories are great at bringing people together from different background­s. Indeed, we are motivated by the belief that everyone needs to be part of the conversati­on about the future. Given the changes 4IR will bring, the call for society to develop new tools and skills is more urgent than ever,” pointed out Sajda al Ghaithy, Ithraa’s Media Director.

 ??  ??
 ??  ??
 ??  ??

Newspapers in English

Newspapers from Oman