Oman Daily Observer

Bank Muscat launches updated website to serve ‘faster, better and smarter’

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MUSCAT: Bank Muscat, the flagship financial services provider in the Sultanate, in line with its vision ‘To serve you better, everyday’ and commitment to innovation in banking services, has launched an updated website. The prime objective of the website is to serve customers ‘faster, better and smarter’, providing all the required services.

Reflecting efficiency, innovation and agility to better serve customers, the state-of-the-art bilingual Arabic/ English website complement­s the bank’s value-added products and services reaching out to millions of satisfied customers across the Sultanate. The new website offers a dynamic look and feel in line with the bank’s corporate brand identity and is accessible on www. bankmuscat.com

The updated website follows internatio­nal best practices and provides a clean fresh look and simplified content focusing on the use of clear images and icons. This allows customers to easily navigate through the website to find all they need about the bank’s products and services using computers, smart phones, tablets or any other devices.

The new website has many new features to help customers book appointmen­ts at branches, search for branches and ATM/CDMS on Google map and use the updated loan calculator. Designed from a customerce­ntric perspectiv­e, the website facilitate­s easy navigation and is also mobile enabled.

With the widest reach in serving customers in the Sultanate, Bank Muscat meets the expectatio­ns of customers at all levels. The website attractive­ly packages the bank products / services / activities for interactiv­e use. Regular updates keep customers well informed of new developmen­ts in the bank. The million plus average monthly hits reflect the extensive use of the website by regular and prospectiv­e customers as Bank Muscat aims to make a difference for the nation’s largest banking family as part of its customer-centric vision.

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